Top Tweets for #ContendEd18
What is the #EYEBROW TEST? How can it make you a more intriguing communicator in a world of #INFObesity where goldfish have longer #attention spans than people do? https://t.co/8gilslEqlD #contentmarketing #ContendEd18 #ContentStrategy

"Every web steering committee" 😂
#ContendEd18

Loved leading this session today. Tons of great input. You guys rock. #ContendEd18 https://t.co/i870QLIucR
HELP! We need you...
#ContentEd18 delegates are trying to persuade their #stakeholders that they need resource for a whole #contentstrategy team in the ‘buy-in’ challenge session.
https://t.co/WqTZGH9lZL

Hey #ContendEd18 thanks so much for those who joined me for my session on podcasting - I’ll edit the audio we made together during the challenge session and it’ll be ready for your ears in time for the next coffee break 👌
Incredibly insightful (and entertaining!) session with @escmum this morning at #ContendEd18. So many key takeaways - content only works if it can be found where your audience wants to find it, and apparently balconing is a thing!

Everyone in the content team should have data analysis in their role, says @octavia_reeve - it helps them all to really understand what’s going on #ContendEd18
'Hunk the Chunk' makes its way into @radiofreegeorgy preso! #ContendEd18

You can’t be an expert at everything. Understand your strengths and weaknesses and don’t be afraid to hire people who have a higher skill level than you. @octavia_reeve talks about how she’s established her team at @RCA. #ContendEd18 https://t.co/OeroxNBiT8

Great start to Day 2 at #ContendEd18 with key note speaker @escmum talking to us about business needs vs user needs

Content always needs to be *relevant* if it is going to be useful #ContendEd18
Martin Sickafoose, Purdue University @ContentEdLive sharing his challenges and successes of personalising their uni website, using data and the user to customise their experience, and “making it cool” #ContendEd18

Fabulous panel session this morning at #ContendEd18 Hyperpersonalisation within HE and data as the new fuel!

We loved the #helloBrookes campaign that @dinojrock is currently telling #ContendEd18 about - so much so that we got Dana to write it up for us as a case study 👇
https://t.co/Hu1RlFnx6A
Great talk from Charlotte Renwick @ContentEdLive on website personalisation to increase engagement rates and conversions. #ContendEd18
Content is cake #ContendEd18
London-bound again for day 2 of #ContendEd18 where I’m one of the speakers! Join me for a rough guide to podcasting at midday in G4.5 🎧🎙👍
For anyone who couldn’t attend my bonus #ContendEd18 session today on explaining #contentstrategy to non-specialists, you can watch the same session in this @GatherContent recorded webinar: https://t.co/dIij36svqA
@rosiewowk Reaction to day one of #ContendEd18
Inspiring speakers and fantastic organisation. You guys rock @ContentEdLive
Advice from #ContendEd18 - don't expect the content you work hardest or longest on to deliver most value. User generated content / 'quick and dirty' delivers too @embrooksy8 @TerribleM86

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