Top Tweets for #CreativityInPR
Della Sweetman of @Fleishman Global leads the Creative in PR judging at @LIAawards 2024, highlighting innovative campaigns that shape brand narratives. #CreativityInPR #LIA2024 🏆🌟 https://t.co/rzMJ7PIfwT
Meet LIA's 2023 Creativity in PR Jury President, Judy John, Global Chief Creative Officer, Edelman. Welcome back! @EdelmanPR @whothehellisjj
https://t.co/pBgplje6kA
#LIAawards #Creativity #LIAjudging #Awards #Edelman #CreativityinPr #Advertising #publicrelations
We asked how effective HR was at nurturing PR creatives during the recent #CreativityinPR study. 1 in 5 rated HR's efforts as poor or non-existent.
@NowGoCreate founder ClaireBridges highlights how agencies must attract + retain talent: https://t.co/hTscf8k9A8 @Fleishman
The eighth edition of the #CreativityInPR study explores how PR firms are securing lead creative duties, and which clients are helping make this happen. https://t.co/DBySYpknKV
FleishmanHillard’s @BrianMelarkey highlights the need for long-term reputation in order to remain a trusted and respected brand. Check out more from the #CreativityinPR roundtable here: https://t.co/bPq7GMOtmY @Fleishman
Investing in #creative work and talent is critical in driving authentic brand communications.
Read more from our own Joel Rodriguez, Brian Melarkey, Lesley Backus and Colleen McTaggart in the 2022 @PRovoke_News #CreativityInPR report here: https://t.co/Yy0qc1Kmg2
Our 8th edition of the Creativity in PR study is out - we explore how PR firms are securing lead creative duties, and which clients are helping make this happen with @Provoke_News @fleishmanUK https://t.co/7dBUiM5xQx #creativityinPR
.@PRovoke_News and @NowGoCreate, in conjunction with #FleishmanHillard, launch 8th edition of their landmark survey into #CreativityInPR with survey request.
► Help Us Understand #PR Industry's #Creative Progress https://t.co/BiFVs7HELn
The @Provoke_News virtual #CreativityInPR Roundtable is live!
Watch Kev O’Sullivan, one of our Global Creative and Planning Leaders, discuss changes in client expectations of #creativity & more with Ben Boyd, our @Lowe’s client here: https://t.co/dlgOd0Lq7l
"Whilst PR’s are great at thinking on their feet and responding to fast-moving agendas, it’s surprising that 23% have been winging it for the best part of a year," says @NowGoCreate founder and #CreativityInPR co-author Claire Bridges.
Via @provoke_news https://t.co/HU4IYJ1Z1v
The seventh edition of the Creativity In PR study reveals how the sector has risen to the unique creative challenges of the Covid-19 era. Check out the findings of the survey here: https://t.co/HbfMLWj1K2 #CreativityInPR @Fleishman @NowGoCreate
How has #CreativityInPR shifted amid #COVID19?
Our own Lesley Backus explored this with @ArunSudhaman & @NowGoCreate during a @Provoke_News podcast episode.
Listen here: https://t.co/lOijP9b3gK
Courage, #authenticity, #engagement and #creativity drive great PR work – not just #storytelling.
Read more from Lesley Backus, one of our Global Creative and Planning leaders, in the @Provoke_News #CreativityInPR report here: https://t.co/aNmCoJ0Ldb
The 2021 #CreativityinPR Study by @Provoke_News shows that clients are designating their PR agencies to lead their creative now more than ever. This #MerrymanMonday we're giving a shout out and thank you to our clients who’ve followed this trend!
The proportion of agency respondents who confirm that their firm has been designated as lead creative agency jumps to 59% from 48% when this survey was last conducted in 2017. #CannesCondensed #CreativityinPR https://t.co/TR7bacTsgx
This past year and a half, we’ve all been on an incredible journey. @Fleishman’s Dan Margulis reminds us that creativity is an essential part of who we are and what we do. https://t.co/nfAgWktrUs #Sponsored #CreativityinPR
Surely the most disappointing finding from this year's #CreativityInPR study. The industry's glaring struggle with diversity & inclusion is only heightened when it comes to creative roles. Much work to do, as ever.
Creativity In PR Study: Talent, Triggers & Techniques In The Lockdown Era https://t.co/usGkJVkRxs
As client expectations of #creative PR solutions rise amid #COVID19, the new 2021 @PRovoke_News #CreativityInPR Study shows PR firms are making progress in leading creative work.
See more — including insight from our own Kev O'Sullivan — here: https://t.co/rIeTcePXNL
When asked about barriers that PR firms face in their quest to become lead creative agency, agencies blame client structure and their own creative quality (44% each) while clients also bemoan agency creative quality (47%) and strategic capabilities (24%) #creativityinpr
More than half of agencies (56%) report they are more likely to be approached for big, creative ideas than they were 12 months ago. Clients are a little more circumspect, with 46% more likely to approach their PR firms for big creative ideas. #creativityinpr
Despite another underwhelming year for PR firms at Cannes, the proportion who confirm that their PR firm has been designated as lead creative agency jumps to 59% from 48% in 2017. Clients are less bullish, but a significant increase also to 18% from 9% #creativityinpr
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