Top Tweets for #EmployeeInfluence
Most companies think advocacy = content.
But real advocacy starts with culture.
If employees don’t believe in the brand, they won’t share it.
Great read by @bradindigital via Forbes:
https://t.co/EyWVSC43br
#EmployerBranding #EmployeeInfluence

The National Gallery making waves by hiring social media influencers to refresh their brand image and connect with new audiences 👏
This strategy works because people trust people—especially those they can relate to within their network.
#InfluencerMarketing #EmployeeInfluence

why these are all essentials for a successful advocacy program, and how to achieve all of them.
#EmployeeInfluence #EmployeeAdvocacy #EmployerBranding
@dsmn8
https://t.co/J2UXwfr6gr
Who do you trust?
@EdelmanPR's latest Trust at Work report shows #EmployeeInfluence is rising. And, it's not just experienced employees redefining the workplace.
#Trust #storytelling
https://t.co/WXvaFnNXNZ

3 Employee Advocacy Must-Haves 👇
🔸️ You need to have content for employees to share.
🔸️ You need to dedicate time to run the program.
🔸 Your company culture has to be right for it.
Great company culture = authentic employee advocacy.
#EmployeeInfluence #CompanyCulture
One of the biggest fears employees face when building a personal brand is the fear that their manager will think they’re looking for a new job.
How to alleviate this?
#EmployeeInfluence #ThoughtLeadership #CompanyCulture #branding #Marketing #socialmedia
What types of content should employees share on social media?
The Essentials:
🔸 Company Content
🔸 Industry News & 3rd-Party Content
🔸 Employer Branding / Company Culture Content
Here's Why: https://t.co/wVPhq0gQyc
#CompanyCulture #EmployerBranding #EmployeeInfluence

In the case of COSMO CONSULT, FOMO proved to be a huge asset!
Full story below 👇
#socialmedia #contentmarketing #employeeinfluence #employerbranding
https://t.co/fjgv6NfNcj
DSMN8 CEO and employee advocacy practitioner Bradley Keenan discusses how to turn your CEO into a social media superstar! 🔥
Listen to the full episode here: https://t.co/tPVHJ5pxxH
#employeeadvocacy #employeeinfluence #markegtingtwitter
🥳Very proud of taking first place as @dsmn8 's Most Active Consumer Electronics Professionals on Social in the US! As always, thanks to our amazing team and all of our “Formlings” for sharing what Formlabs is all about! #employeeinfluence

3. Create an ROI model to encourage more usage 💪
Analyse the before and after data so that you can say:
“If the CEO posts X amount of times per week instead of Y… THIS would be the impact” 💰
(4/4)
#marketing #employeeadvocacy #employeeinfluence
#marketingtwitter
The average cost-per-click from an employee advocacy program with DSMN8 is $0.73.
LinkedIn’s 2020 average cost-per-click from paid advertising was $5.26.
Let that sink in.
#employeeadvocacy #employeeinfluence #marketingtwitter #marketing
The most underrated personal branding hack:
Consistency 🔥
It starts with one post.
And then another.
And then another...
Level up your personal branding by starting today! 🙌
#personalbrand #branding #employeeinfluence


Suuuuper proud. 😁
#EmployeeSatisfaction and #wellbeing play a central role at DSMN8 and we know that, as a company, it’s a huge factor in our continued growth.
Brilliant to see that it's now been recognized! 🙌
#employeeinfluence https://t.co/KRXy47vY0s
Your #employeeinfluence has the potential for impact greater than any cold tactic ever will... 💥
#Marketing #Sales #socialmediamarketing
Your employees are already using social media at work, so why not leverage this? Invest in your employees and empower them to establish their personal brands on social. Social media isn’t all procrastination and FOMO, y’know…🙄
#PersonalBranding #EmployeeInfluence
🎯 Education
🎯 Gamification
🎯 Executive Participation
☝️ 3 ways to get employees more active on social.
Education = Why should they share?
Gamification = Make it fun!
Executive participation = Lead by example!
Hey #MarketingTwitter 👋 What would you add?
#EmployeeInfluence
You might have heard us say this once or twice but...
A personal brand is more than just a "nice to have".
Especially for your executives! 👏
People want to hear from the people behind the name 👇
#MarketingTwitter #EmployeeInfluence
“My personal brand isn’t important” 🙄

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