Top Tweets for #GoAddressable
Great to see Peter Blacker from @NBCUTogether,
Melanie Brown from @tubi and Danielle Brown from @disneyadsales at #beetcannes! Special thanks to #GoAddressable and @Teads for sponsoring our series
https://t.co/gBOUlGMrQs $CMCSA $DIS $FOX
It's always great to catch up with Nicola Lewis from @Finecast ! She says addressable TV can be supercharged by optimizing ad creative. Special thanks to #GoAddressable & @Teads for sponsoring our series https://t.co/SOCsZs3A3m #beetcannes #addressabletv #lineartv #tvadvertising
81% of advertisers said the were satisfied with the addressable TV options available, up from 72% last year. #GoAddressable #EffectvEmp https://t.co/IIoSKU0Y6K
81% of advertisers said the were satisfied with the addressable TV options available, up from 72% last year. #GoAddressable #EffectvEmp https://t.co/GkK1Wl9oU4
Go Addressable and Advertiser Perceptions Poll Finds 81% of Advertisers are Satisfied with Addressable TV Advertising; 41% Not Currently Using It Plan to Incorporate in 2023 https://t.co/k3ZbRPglZ9 @AdPerceptions #martech #marketing #Technology #GoAddressable
Insights from Kevin Arrix, @DISHMedia at closing remarks at #GoAddressable event: 1) "Let's change the conversation to focus on the value that #AddressableTV provides." 2) "Privacy is something we should all be mindful of." 3) "The new acronym should be #LFGA." #tvadvertising
"Data is the heart of everything & you need to connect to the #data pipes; you need #scale; you need to make it easy for the buy side to connect and transact with you; and lastly, you need to be able to measure." - Seema Patel, @TeleUniComms, at the #GoAddressable event.
Larry Allen of #ComcastAdvertising interviewed Seema Patel of #TelevisaUnivision about enabling programmer #addressable at the #GoAddressable event in NYC. @lawrenceallen2 @ComcastAd @TeleUniComms @TeleUniPRTeam #addressableTV #advancedadvertising #AdvancedTVAds #TVProgrammers
"If you're not playing in the field, trying, experimenting - you're already late. Get into #addressable NOW." -@bretthurwitz, @Yahoo, at the #GoAddressable event in NYC. #addressabletv #advancedadvertising #advancedtvads #tvadvertising #streamingtv
We have come so far with #AddressableTV - @CanoeVOD is helping #MVPDs with ad serving; the signaling is much improved; It now takes only days to get a plan... The real achievement is the ability to target audience in such a precise way." -@nalevine, @WBDAdSales at #GoAddressable
#MVPDs deserve to have a renaissance when it comes to #addressable - they are currently offering the type of #reach that #advertisers want and need." - Adam Paul, @LiveRamp, at the #GoAddressable event in NYC. #addressabletv #advancedadvertising #advancedtv #tvindustry
"The industry has to get to one notion of identity. We need to be able to see what is the overlap between all #addressable providers in duplication, to better plan and measure." - Joanna Thissen @JoThis, @OpenAPTV, at the #GoAddressable event. #addressabletv #advancedtv
The "Easy to Buy, Easy to Execute" panel at the #GoAddressable event in NYC provided insights about #interoperability and #automation in #AddressableTV. The panel featured @Yahoo, @WBDAdSales / @warnerbrosdisca, @LiveRamp, @OpenAPTV, and moderated by @SpectrumReach. #addressable
"#Addressable planning can be difficult, especially on a national level. We are working on creating a planning tool to support with that." - Lizzy Daly, @Comscore, at the #GoAddressable event in NYC. #AddressableTV #AdvancedTVAds #tvadvertising #advertisingindustry
"Some advertisers only look at the price tag. #Addressable can help you achieve precise targeting and advertisers should set their objectives and look at the journey from beginning to end and not overlook the value." -@RossMcCray, @Video_Amp, at the #GoAddressable event in NYC.
"On the front end of the campaign, figure out what you're trying to measure, set your expectations, and set clear KPIs" - #BestPractices on #AddressableTV from #BradStockton of @dentsuintl at the #GoAddressable event in NYC. #AdvancedTVAds #CTV #addressability #tvadvertising
When speaking of #AddressableTV: "Measurement should be part of your campaign setup. If you don't know what your goals are, your measurement tool will be of no help." -Helen Katz, @PublicisMedia, at the #GoAddressable event in NYC. #AdvancedTVAds
Our CEO Ross McCray joined
#GoAddressable to discuss The Future of Addressable Measurement. According to him the convo needs to shift from just "single vs multi currency" to focus on the overall value of advertising & how to increase it for buyer seller & brand so everyone wins
#BestPractices & #tips from the panel "The Future of Addressable Measurement" at the #GoAddressable event in NYC - in the next tweets. The panel featured @Comscore, @PublicisMedia, @Video_Amp, @dentsuintl, and moderated by #datafuelX. #AddressableTV #AdvancedTVAds #tvadvertising
"One challenge has been speed to market. Look at how our marketplace has evolved - we can move faster now. Added are advancements in measurement and attribution that allow us to explain the value of #AddressableTV to the advertiser." -Kelly Metz, @GroupMWorldwide #GoAddressable
Last Seen Hashtags on Sotwe
Slidell
Seen from United Kingdom
ΰΈΰΈ§ΰΈ’ΰΈΰΉΰΈ²
Seen from Thailand
agripasif
Seen from Turkey
ΰΊͺΰΊ²ΰΊ§ΰΊ‘ΰΊ»ΰ»ΰΊ
petitemodels
Seen from United Kingdom
sexy
Seen from United States
kucoin
Seen from United States
ΰΈΰΈ±ΰΈΰΈ§ΰΉΰΈ²ΰΈ«ΰΉΰΈΰΈΰΈΰΉΰΈ³ΰΈΰΈ±ΰΉΰΈ‘
Seen from Thailand
asin hot
Seen from United States
porn
Seen from Egypt
Most Popular Users
Elon Musk 
@elonmusk
240.2M followers
Barack Obama
@barackobama
119.3M followers
Donald J. Trump
@realdonaldtrump
111.6M followers
Cristiano Ronaldo
@cristiano
109M followers
Narendra Modi
@narendramodi
107M followers
Rihanna
@rihanna
97.3M followers
NASA
@nasa
92.1M followers
Justin Bieber
@justinbieber
90.6M followers
KATY PERRY
@katyperry
86.8M followers
Taylor Swift
@taylorswift13
80.6M followers
Lady Gaga
@ladygaga
72.2M followers
Kim Kardashian
@kimkardashian
69.4M followers
YouTube
@youtube
68.6M followers
Virat Kohli
@imvkohli
68.6M followers
Bill Gates
@billgates
63.4M followers
The Ellen Show
@theellenshow
62.5M followers
CNN
@cnn
61.9M followers
Neymar Jr
@neymarjr
61.1M followers
X
@x
60.9M followers
Selena Gomez
@selenagomez
59.9M followers