Top Tweets for #PeculiarRocks
ICYMI last week: Mike’s blog post on being part of a #CannesLions talk at about creativity & memory. https://t.co/jzxwA1fTAM #peculiarrocks
Mike reports on his #CannesLions experience w/ @FITCHdesign, @jasonbruges & Per Sederberg @OhioState: https://t.co/jzxwA1fTAM #peculiarrocks
Watch @FITCHDesign’s #PeculiarRocks panelists catch up with @Creativepool on the Cote D’Azur #CannesLions https://t.co/cLgRQfO2IO
Here’s Mike chatting in the sun at #CannesLions with @FITCHdesign, @jasonbruges & Per Sederberg @OhioState. #PeculiarRocks https://t.co/t2CbasE93J
Cannes Lions 2017: Leveraging human memory with Fitch https://t.co/eacayhcco2
Thrilled to talk at #canneslions2017 with Prof Per Sederberg, @OhioState. The Uni’s take on #PeculiarRocks: https://t.co/TdqrZOvctg / MR
Loved this seminar about how important language is in making things memorable #CannesLions #peculiarrocks
Memories are not about the past; they are about the future, and they define how we interact with the world today #PeculiarRocks #CanesLions
"Start with familiarity, tweak with some peculiarity." Mike Reed @reedwords #PeculiarRocks #CannesLions
“Create a rich map, then violate it” #PeculiarRocks @compmemn @FITCHdesign @mikebreed @jbruges at #canneslions Forum with @glisser for Q&A
Only things that were poorly predicted are what we end up remembering; everything else falls away. Per Sedenberg #PeculiarRocks #CannesLions
The key for brands: "Build a rich map, inject peculiarity, prompt with cues." #PeculiarRocks #CannesLions
"Memories are about the future - emotions help define what's important to remember." Dom Bonnafoux @FITCHdesign #PeculiarRocks #CannesLions
“Language can elevate a message above the fray, by framing it in peculiar, striking forms.” Mike Reed @reedwords #CannesLions #PeculiarRocks
"Context is key - it shapes perception, memory & most other cognitive processing." Per Sederberg @OhioState #CannesLions #PeculiarRocks
Tomorrow @ 1pm in The Forum #canneslions @FITCHdesign and friends will be presenting very cool talk entitled #PeculiarRocks unforgettable !
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