Top Tweets for #PodAdSummit
@voxnest please can you send the recording of last night's summit to my mail [email protected] #PodAdSummit
Thank you for everyone who joined us for the Podcast Advertising Industry Summit. If you have any lingering questions, please let us know and if not, then we wish you an amazing rest of your day, wherever you may be ๐ ๐#PodAdSummit
"Brands need to know what their objective is when they do a brand podcast. If your objective is to only sell products, maybe podcasting isnโt for you." Hilary Ross, @VeritoneOne
#PodAdSummit
"There needs to be a balance between content quality and monetization" Giles Martin, @Oxford_Road
#PodAdSummit
"Brand advertisers spend around 2% of their budget on host reads. If brand advertisers are not ready to open their wallets, then who will? Direct response advertisers. And how? Host reads." Dave Newmark, @mypodsearch
#PodAdSummit
"Radio has a very heavy ad load. In the podcast world, you might have a pre-, mid-, or an end- roll so you only have around 2 minutes of ad time. So there is a 5X or 10X disparity of ad time between radio and podcasts.โ Giles Martin, @Oxford_Road
#PodAdSummit
โIt is so hard to train advertisers on how to buy podcasts because there are so many different ways for you to approach the market.โ Rockie Thomas | Media Creek
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LIVE: Our SVP of National Audio Bruce Supovitz joins @voxnest's #PodAdSummit to discuss the latest advancements in data science across the podcasting industry. ๐
Free registration ๐ https://t.co/k3UIcZ158P
The 1st Podcast Advertising Summit currently live and the team from @voxnest are sharing some interesting insights from both publishers and platforms' perspectives #PodAdSummit #podcasts #advertisingcommunity #africabusinessradio
โBrands need to think more about what the creative should be in a spoken word environmentโ Molly Fuard @pandoramusic
#PodAdSummit
The 1st Podcast Advertising Summit currently live and the team from @voxnest are sharing some interesting insights from both publishers and platforms' perspectives #PodAdSummit #podcasts #advertisingcommunity #africabusinessradio
Super excited to be learning at the #PodAdSummit
"Letโs focus on the value of podcasting. There are limitations on the data available, which can make it challenging, but if you have an appropriately targetted campaign with the right creatives then you are going to see the rewards on that."
@TweetNinaH
#PodAdSummit
#podadsummit Expert panelist on the business of Podcasting
"We are going to see a lot of new technology that will be coming out that will be interesting. There is a lot of opportunities for people to create cool things in this space at the momentโ @wheresnaomi
Do you agree ๐ค๐ค
#PodAdSummit
โDynamic creative optimization is very important. Donโt create just one audio asset, it needs to be flexible and appropriate to the audience that you are trying to reach.โ @TweetNinaH
#PodAdSummit
Podcast downloads vs. streaming.
Your thoughts?
#PodAdSummit
โPodcast downloads will continue to be a strong element, but digitizing podcasting will be a way for the space to grow furtherโ @DominickMilano
#PodAdSummit
Podcast Advertising Roundtable with @DominickMilano, @TweetNinaH, Scott Porretti, @wheresnaomi & Catherine Patterson who are discussing the current state of affairs and make predictions about the future.
#PodAdSummit
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