Top Tweets for #RacingIntoDigital
HAWK 150 FPV Racing Drone was designed with aerodynamics in mind https://t.co/vRagrb6svI #racingintodigital #racingtips #RacingExtinction #Racing #Complicit #Competition #CompetitionTime #Competitions #CompeerLive #droneracing #Hawkeyes #hawkins #Hawks #Hawkeye #BestOf2017 #Speed

Thank you to all our speakers today!
We hope you have all enjoyed our first #RacingIntoDigital Forum

Once again. Racing is above cycling. On Twitter. But way off cricket, rugby, golf etc.
National sports desk editors should really look at this stuff.
#RacingIntoDigital

#Sport biggest topic in 2016 followed by #Brexit in 2nd and #PokemonGo in 3rd
@estranges from Twitter
#RacingIntoDigital

Why do @btsport put Champions League final live on YouTube? So they could 'cookie' and communicate with the millions of viewers who watched (and clearly don't have BT Sport) - Richard Lewis from @YouTube #racingintodigital
BT Sport streamed the Champions League final on YouTube for free.
In return for the millions of views they achieved they employed cookies, with which to retarget those viewers the following year.
#YouAlwaysPay
#RacingIntoDigital
Last 12 months of search. Interest in horse racing outweighs cycling and rowing.
Tell that to mainstream media -
#RacingIntoDigital

#RacingIntoDigital with Ronan Joyce from Facebook
There is no doubting Facebook's reach, each month they see:
2.01B on Facebook
800M on Instagram
1.38B on Messenger
1.38B on WhatsApp

Branded content and sponsorship is helping to pay for new digital platform TV channels with big audiences.
Danger they don't ask the questions or hold certain people to account those big fan bases will demand at times.
#RacingIntoDigital
Just remember the basics, everybody.
#RacingIntoDigital

Average mobile session on YouTube is 60mins.
Bring back that programme! #60Minutes
#RacingIntoDigital

Facebook clear leader. Just in case you were living in a cave. With no broadband.
#RacingIntoDigital

Gregg L. Taylor from @GBRacing
"Micro influencers & local ambassadors can be just as successful as the big names"
#RacingIntoDigital

Horseracing one of fastest growing search words according to YouTube - Gregg L Taylor @GBRacing #racingintodigital

Horse Racing is one of the biggest growing search terms in sports over the last year... #RacingIntoDigital


This is the Racing Post's digital funnel.
Yep, that's you there...
#RacingIntoDigital

Goodwood's social media activity during the Glorious meeting (#QGF) has attracted 3m views so far.
What monetary return has that created?
#RacingIntoDigital

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