#StreamScam - Twitter Hashtag

almost 6 years ago

.@Oracle @OracleCloud’s #datacloud and #measurementbusiness said it had detected a new instance of #fraud, in #streamingtelevision, that likely impacted millions of dollars in #advertising spending in #AdFraud, that is being dubbed as a #StreamScam.

WSJ Tech @WSJTech

almost 6 years ago

An ad fraud operation that Oracle has dubbed “StreamScam” has likely stolen millions of dollars in ad spend going to streaming TV, signaling a growing problem for advertisers as they move more dollars into the medium https://t.co/hBOB80w8TX

0

3

0

4

0

Sultan Semlali @sultanology

almost 6 years ago

Oracle Data Cloud has uncovered a fraud scheme called #StreamScam, in which swindlers stole for more than 14m USD. They took advantage of flaws in streaming-TV ad-serving technology and the supply chain to fool marketers into payin…https://t.co/okmRgQAS3z https://t.co/pLB7gXHi4H

0

2

0

Dave Morgan

@davemorgannyc

almost 6 years ago

It's never been more apparent that the CTV ad space needs a big, independent and verified @nielsen - like panel to prevent fraud, and it needs it now @oracledatacloud #StreamScam https://t.co/Gzu73gjCel

0

2

0