Top Tweets for #UAMCD
Congratulations to @SCUonline and @usceduau for their wins at the #UAMCD Awards for their outstanding and innovative work in marketing and communications! #RUN4Regions @uniaus
So proud of @BigFriendlyLamm and the @UNSW Social Team for this one! To be named as a finalist in the @uniaus #UAMCD awards for our TikTok is an honour in itself, but to be up there with @TheDohertyInst after the year that's been, is a huge achievement! 🥈 https://t.co/WxrzZhmL2i
Congratulations to @CurtinUni which has been awarded Best Marketing Campaign in our #UAMCD Awards. Missed out on watching the full ceremony? Not to worry! You can watch it now, for free 👉 https://t.co/46GbHBGgdp
Congratulations to @TheDohertyInst at @UniMelb for winning Best Real-time Response Communications in this year’s #UAMCD Awards 👏
The Australian media is going through a transition period as it adjusts to the rapidly changing news consumption habits and user generated content. Enjoyed the discussion with @KarenMMiddleton @1petermartin Genevieve Jacobs at #UAMCD conference @uniaus @MediaDiverseAU
Business are increasingly embracing 'philanthrocapitalism' - where philanthropy is becoming more like for-profit markets with investors and social returns. Insights from @BelindaDimovski at @uniaus #UAMCD
Today we’re getting ready to hear from
@BelindaDimovski from @RedCrossAU and panellists from @ourANU, @Uni_Newcastle, @ConversationEDU
and Schwartz Media. Only hours to go! #UAMCD
At the speed we get news out, we do make mistakes - there’s no question about it. I’ve got no problem admitting if things I’ve said are wrong because it helps build trust. @normanswan at #UAMCD
"Consider the possible. We need to be creative – we need plain-talking academics that meet the public where they want to consume information." -@DrDemography #UAMCD
"Universities must show our impact. Currently, the focus is on publish or perish, which means we aren’t showing the community what is happening because it’s happening behind a paywall. The result of that is the general public doesn’t see our benefit." - @DrDemography #UAMCD
"Yes. But higher education needs a makeover. We need to show impact. Connect with community. Remove the elitisim. We’ve lost our way as a sector and we must return to the basics; renew the idea that university is a public good, and a public good for all." - @DrDemography #UAMCD
Branding is about looking like you. You can defend your distinctive look and branding, but you can’t defend broad features like ‘best customer service’. Differentiation is not defensible – distinctiveness is. @ProfByron at @uniaus #UAMCD
"Don’t get complicated. Customers aren’t stupid, but they don’t have much time. Keep your communications simple." @ProfByron at the @uniaus #UAMCD
Have you checked out this year’s #UAMCD program? Between 25 – 28 October, we’ll be bringing you a four-day experience delving into all things advancement, development, marketing and communications. View the program and register today 👉https://t.co/t5cEo7FlJA
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