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1. Public relations is a management function
2. Public relations establishes mutually beneficial relationships
3. Companies depend on various publics to succeed π
#PR #cppcom101
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Chapter 4
Interesting fact- the earliest form of writing was the pictograph, which consisted of pictures of objects painted on rock walls.
Must know- other side of electronic publishing is print on demand, in which the physical book is not printed until its ordered
#cppcom101
Chapter 5
Must know- trade magazines, which are published for people who work in a particular industry or business
Interesting fact- playboy first appeared in 1953 as a competitor to Esquire
#cppcom101
Fire and Fury really did a number on Pres. Trump, so much that he intends to try to override the New York Times Vs. Sullivan case ruling. There's not much he can do though. #cppcom101 https://t.co/Ru9kI7iyrp
President Trump repeated a pledge to change the nation's libel laws to make it easier for people to sue news organizations https://t.co/jL3pLk6RFf
Net neutrality canβt come to the phone right now, why? #cppcom101
"Mobile games have reached a point where they are now the single most important activity on mobile devices." The gaming industry has expanded their business platform to enlarge the consumer usage through mobile. #cppcom101
Did we discuss ESports today in #cppcom101 ? How strange, so did @ThePolyPost https://t.co/AMYlpIMwEP #SWIFT #ESports
Video games are used to help build multi-media franchises including toys and films. #cppcom101
Iron Man and Grand Theft Auto 5 were released at around the same time and GTA 5 made $300 million more than Iron Man. Video games can be getting more profitable than movies. #cppcom101
"number of people playing online games increased by 94 percent between 2010 and 2011 β the biggest jump in any mobile-related activity" #cppcom101
Fun fact: As many as half of U.S. homes have a console video game system. #cppcom101
Both how people play games and the platform they play them on are changing. Before, video games were played on traditional game consoles but now more and more people play games on their smartphones. #cppcom101 #videogames
A successful PR campaign depends on a clear definition of what the client wants to accomplish. This depends on having clear measurable objectives for the campaign. #cppcom101
Nintendo has stated that their iOS version of Animal Crossing will have some type of connectivity - this could even mean an animal crossing town upheld by the members of an actual community. i'm not sure that i trust my neighbors enough for this kind of commitment #cppcom101
A successful PR campaign has a clear definition on what the client wants to succeed. #cppcom101
Ch.12 Fun Fact: Breathe Right nasal strips are used on racing horses #cppCOM101
Edward L. Bernays was the first person to apply social-scientific research to PR. #cppcom101
Ch 12 must know: ROPES is a model for looking at the PR process...stands for: research, objectives, programming, evaluation, and stewardship. #cppcom101
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