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Seth Rogen reveals Hollywood studios will no longer approve movies based on script and director alone. ​"When we made Superbad, they bought our script, hired a director, said it would have a $20 million budget, and it would start shooting in April. That would never happen today in 100 million years." ​"No studio would just buy a script, give it a release date, cast it, and then make it." ​"Now, everything has to be in place before they will decide whether or not they're making it. Who's the director? Who are the actors? Are they famous enough? Do they have big enough names? If not, we gotta get different ones, or else we won't make it." ​"Amy Pascal was willing to just say, 'Make this movie. You'll put the funniest people in it, that will make the best version of the movie, and the best version of this movie is what will make us the most money.' That is not said anymore, really, in Hollywood."