#yaydelay - Twitter Hashtag

about 7 years ago

Did you know? @GordonsGinUK capitalised on the fact that 3.6 million hours are lost to commuting delays every year through geo-targeted social ads to reach commuters facing delayed trains, with #YayDelay https://t.co/95ZiZ51Nnu

Campaignmag's tweet photo. Did you know? @GordonsGinUK capitalised on the fact that 3.6 million hours are lost to commuting delays every year through geo-targeted social ads to reach commuters facing delayed trains, with #YayDelay https://t.co/95ZiZ51Nnu https://t.co/QlquM02wRf

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The Gin Place @TheGinPlace_Ar

about 7 years ago

You can now get a free gin & tonic if your train is delayed by @GordonsGinUK (Si fuera en Argentina, terminariamos todos borrachos) https://t.co/CIUY9B4gFG #YayDelay #ShallWe #Train #Tren #ViaductoMitre #BuenViernes #Gin #Gordons

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Metro @MetroUK

over 7 years ago

The hashtag #YayDelay monitors news, social chatter and real-time train delays in order to unlock the two-for-one Gordon’s gin and tonics offer for frustrated travellers. https://t.co/oZUOvuL3X5

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London On The Inside @LondONtheinside

over 7 years ago

Get FREE @GordonsGinUK G&Ts if your train is delayed TODAY #yaydelay https://t.co/KMOuKi6jc5

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The Ginasium ⚗🍸 @TheGinasium

over 7 years ago

Free Gin and Tonic, if trains are delayed on Friday 3rd May?.... Yay!! #YayDelay #Gin #ginandtonic https://t.co/2PSSM1lyrP

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breffni walsh 🇺🇦🍃🕷girlyswot @brandsarebest

over 7 years ago

Supercharged sampling - or liquid on lips . #yaydelay campaign for Gordon’s #foblondon

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MullenLowe Profero @MLProfero

over 7 years ago

We’re happy to announce that we won two DMA Silvers for our #YayDelay work on @GordonsGinUK 🎉

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moodyman @moodyman

over 7 years ago

#yaydelay #profero #mlprofero #winning #dmaawards #diageo

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moodyman @moodyman

over 7 years ago · City of London

Profero x Diageo double silver!! Boom!! #yaydelay #dmaawards

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DMA UK @DMA_UK

over 7 years ago

Huge congratulations to @MullenLoweGroup, @HelloRomans & @Diageo_News on their SILVER for best data strategy for their #YayDelay campaign #dmaawards

DMA_UK's tweet photo. Huge congratulations to @MullenLoweGroup, @HelloRomans & @Diageo_News on their SILVER for best data strategy for their #YayDelay campaign #dmaawards https://t.co/0kv0BgHYqj

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Matilde Mischi @mischimatilde

over 7 years ago

. @M_tra_le_nuvole @davidsarappa #YayDelay diventerà il nostro hashtag fisso #SMStategies #IUSVESocialteam

Giacomo Caprioli @_CaprioL

over 7 years ago

Treno in ritardo? 🤬 Basta un #tweet con #YayDelay per ricevere un coupon sconto per un 🍹 in stazione. Esempi fantastici di utilizzo #social ben riusciti forniti dal grande 👨🏻‍💼 @LucaLaMesa 📍@TheSMStrategies #SMStrategies 💡 #IUSVEsocialTeam @IUS_VE

_CaprioL's tweet photo. Treno in ritardo? 🤬 Basta un #tweet con #YayDelay per ricevere un coupon sconto per un 🍹 in stazione. Esempi fantastici di utilizzo #social ben riusciti forniti dal grande 👨🏻‍💼 @LucaLaMesa

📍@TheSMStrategies #SMStrategies
💡 #IUSVEsocialTeam @IUS_VE https://t.co/ZjDaZscQ4M

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Giacomo Caprioli @_CaprioL

over 7 years ago

Treno in ritardo? 🤬 Basta un #tweet con #YayDelay per ricevere un coupon sconto per un 🍹 in stazione. Esempi fantastici di utilizzo #social ben riusciti forniti dal grande 👨🏻‍💼 @LucaLaMesa 📍@TheSMStrategies #SMStrategies 💡 #IUSVEsocialTeam @IUS_VE

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Richard-Lee Read @RichardLeeRead1

almost 8 years ago

Big fan of the @DiageoGB @MullenLoweOpen talk on how Data & Creative can work really well when used correctly together Mentions @GordonsGinUK #YayDelay campaign to match Twitter/Rail/Location data to serve a timely Ad to users stuck with train delays 👍👏 #AdTechLDN #TFM18

RichardLeeRead1's tweet photo. Big fan of the @DiageoGB @MullenLoweOpen talk on how Data & Creative can work really well when used correctly together
Mentions @GordonsGinUK #YayDelay campaign to match Twitter/Rail/Location data to serve a timely Ad to users stuck with train delays 👍👏
#AdTechLDN #TFM18 https://t.co/ifEpbpELSd

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MullenLowe UK @MullenLoweLDN

almost 8 years ago

What do you need when your train is delayed? GIN! We're delighted that @GordonsGinUK #YayDelay campaign has been shortlisted for two @BIMA Awards! In the Data & Performance Marketing: Innovation and the Communications and Content: Innovation categories. https://t.co/OAj7M1cvrc

MullenLoweLDN's tweet photo. What do you need when your train is delayed? GIN! We're delighted that @GordonsGinUK #YayDelay campaign has been shortlisted for two @BIMA Awards! In the Data & Performance Marketing: Innovation and the Communications and Content: Innovation categories.
https://t.co/OAj7M1cvrc https://t.co/oR0ME03NIg

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MullenLowe Profero @MLProfero

almost 8 years ago

We've made the list! 🎉 We're extremely proud to announce that our #YayDelay campaign for @GordonsGinUK has been shortlisted for not just one but for TWO @BIMA awards! Check out the shortlist and categories here: https://t.co/yuQoVELPBJ

MLProfero's tweet photo. We've made the list! 🎉 We're extremely proud to announce that our #YayDelay campaign for @GordonsGinUK has been shortlisted for not just one but for TWO @BIMA awards! Check out the shortlist and categories here: https://t.co/yuQoVELPBJ https://t.co/eTHiuhSLSm

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Matthieu Jolly | SEENAPSE 💚 @MatthieuJolly1

about 8 years ago

Dear @GordonsGinUK, if you’re reading this tweet and even if you’re not 🎅🏻, 🙏 launch a #YayDelay operation at St Pancras 🚊! @Echangeur team, and all Eurostar 🚅 passengers, have been waiting since 1:30 hour! 😡#delays🤬 We need a 🍸

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Kevin McLoughlin @Kev_McLoughlin

about 8 years ago

Train delayed? Have a free Gin & Tonic at @LondonWaterloo - now that’s #positivenews #yaydelay @GordonsGinUK @SW_Help @SW_Railway @PositiveNewsUK https://t.co/dvUm580iX3

The Futures Centre @FuturesCentre

about 8 years ago

Gin brand Gordon’s has started granting commuters impacted by train delays with free or half-price gin and tonics in the UK. https://t.co/o07clGowJm #signalsofchange #yaydelay

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Fred Rose @FredRoseMN

over 8 years ago

Here’s a hashtag I can get behind - Gin brand Gordon’s has started granting commuters impacted by train delays with free/half-price gin and tonics in the UK. When there are delays and enough tweets to hashtag #YayDelay, an algorithm activates the offer during evening rush hour.

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Marsden_Mee @MarsdenMee

over 8 years ago

We love the social listening tactics used in the new campaign from @GordonsGinUK, which rewards delayed commuters with free gin & tonic. The brand uses an algorithm to identify where there are significant delays and enough tweets using #yaydelay https://t.co/Yax8pZ30s1

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COPE

@COPE

over 8 years ago

#YayDelay: ginebra gratis o descuento en el precio del billete si tu tren se retrasa https://t.co/FhGQvdHtBL

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