Big news from Poland! ⚽️🇵🇱
We've partnered with @_Ekstraklasa_ and Live Park to deliver SkeleTRACK, SAOT and HawkAR across Poland's top flight, starting in 2026/27.
🔗 Read more 👉 https://t.co/5j6dI98MED
#WeAreHawkEye#SonySports
Next-gen tennis meets next-gen broadcast 🎾
Following a full season of ELC Live, @intennsetennis is introducing 𝐇𝐚𝐰𝐤𝐕𝐈𝐒𝐈𝐎𝐍, our software-based camera arrays, for Championship Weekend.
More here 🔗 https://t.co/P5m6dnL7pP
#WeAreHawkEye#SonySports
We’re proud to announce a multi-year VAR partnership with the @HNS_CFF! Starting in 2026/27, our technology will support Croatia's top domestic competitions ⚽️🇭🇷
Read the full announcement here 🔗 https://t.co/sNLpNg4iZU
#WeAreHawkEye#SonySports
🎾 #Wimbledon2026 introduces the HawkAR: Inclusive Feed! We've partnered with @Wimbledon & @AKQA to launch 3D soundscapes & AR overlays for blind & low-vision fans.
Learn more 👉 https://t.co/xIcSEsZUCG
SAOT in the UAE ⚽🇦🇪
New milestone reached for our Middle Eastern operations, with our SAOT making its debut at the recent UAE President’s Cup, increasing accuracy for close calls and improving the speed of decisions.
Here is the tech in action 💥
#WeAreHawkEye#SonySports
KinaTrax powers championship baseball at @CalPolyBaseball ⚾️🔥
Using 16 high-speed cameras, our markerless tech tracks biomechanics in real-time to optimize performance.
"Seeing the visual, has been a huge breakthrough."
Read more🔗👇
https://t.co/k1m0aklKlK
The @SEC Baseball Tournament is underway at the Hoover Met! ⚾️ For the first time in college sports, Hawk-Eye’s tracking tech is powering the ABS Challenge System.
Our operation is in full swing. Check out some shots from the venue 👇
#WeAreHawkEye#SonySports
Hello, Singapore! 🇸🇬👋
#BroadcastAsia is just days away, and we’re showcasing our broadcast and production solutions for the first time ever!
Stop by to see HawkREPLAY, HawkNEST & ConfigureREPLAY in action 🧵👇
📍 Singapore EXPO, Stand 5K2-3
🗓️ 20th-22nd May
#WeAreHawkEye
The @SEC is taking college baseball to the next level ⚾️🔥
For the 2026 SEC Baseball Tournament, we’re implementing the Automated Ball-Strike (ABS) Challenge System, powered by Hawk-Eye tracking.
Read more: https://t.co/PX7VAjbejB
#WeAreHawkEye#SonySports
The @PGATOUR’s 165,000-sq-ft production hub is changing the game for golf fans ⛳️ 💻
The facility handles:
✅ 176+ video feeds
✅ 500+ audio channels
✅ Every Shot Live" coverage
Learn more from Hawk-Eye and the PGA, from last month's #NABShow
https://t.co/V6uxvmj5fC
A new era for Hawk-Eye 🏆
We’re excited to announce Ben Crossing as our new CEO! As we celebrate 25 years of innovation, Ben’s leadership will drive our mission to build the "operating system" for modern sport 🚀
Full story here: https://t.co/GE8kAF29v3
#WeAreHawkEye
This year, we’re celebrating #EarthDay2026 with a major milestone 🌍🌱
We’ve officially joined the @UNFCCC Sports for Climate Action Framework.
We believe precision and data can change the game. Now, we’re applying that to the planet 📊⚖️
More here ♻️ https://t.co/mQzS7mWboa
The 2026 @SixNationsRugby is in its final stretch! 🏈 We’re proud to power the viewing experience with SkeleTRACK technology.
From real-time skeletal tracking to AR recreations, we’re bringing fans into the heart of the game. 🏟️✨
#WeAreHawkEye#SonySports#SixNations
Exciting news 🏐 We’re expanding our partnership with @LOVB_volleyball for Season 2 🚀
👀 Live In/Out tracking
⌚ Real-time data & analytics
🔎 Enhanced broadcast & in-venue visuals
Read more: https://t.co/qfUkpL7iiG
#WeAreHawkEye#SonySports#LOVB
Football is for everyone, so why shouldn't fair officiating be? ⚽️
We’re bridging the gap with #FootballVideoSupport (FVS)—a lightweight, challenge-based alternative to VAR designed for lower tiers, youth, and the women's game.
https://t.co/7WzTCpzoye
#WeAreHawkEye#SonySports
10 tracking cameras, 29 skeletal points per athlete, unmatched speed & accuracy ⚡
SAOT powers @Super_League_GR , speeding up offside decisions and reducing errors, all integrated with the VAR Remote Centre in Athens 🏟️🖥️
🔗 https://t.co/p7Ouenn9ov
#WeAreHawkEye#SonySports
Faster calls. Accurate decisions. Trusted officiating ⚡⚽
Hawk-Eye’s VAR & SAOT technology, deployed across 14 stadiums, powers @Super_League_GR referees with precision, speed, and consistency every matchday.
🔗 https://t.co/p7Ouenn9ov
#WeAreHawkEye#SonySports#SLGR
🎾 Big news! Sony teams up with @ATPMedia in a multi-year partnership to revolutionize tennis broadcasts & fan experiences.
Kicking off at the 2025 Nitto ATP Finals with HawkAR & HawkVISION in action!
🔗 https://t.co/APjUeFaSWM
#WeAreHawkEye#SonySports
Sony’s acquisition of our company is obviously hugely exciting for everyone in the sports performance industry.
Our technology will combine Sony’s other sports businesses including @Hawkeye_view, KinaTrax, Beyond Sports, and Pulselive, to create advanced technology solutions across a range of sports markets.
Link on the news in the next post: