Erik Herrström

Founder + Creative Director at @studioherrstrom.

[Erik Herrström @herrstrom]

Still can’t quite believe I’m writing this. THE ECHO Book is now available for preorder at https://t.co/c5IIq2qtyB.

[The Brand Identity @TweetsByTBI]

THE ECHO by @herrstrom lays out a three-phase framework for building brands that shape culture rather than chase it.

[Erik Herrström @herrstrom]

@kairevicius 🙌🙌 Thanks @kairevicius

[Erik Herrström @herrstrom]

15 months of writing. 20 years of learning. 18 conversations with leaders in music, tech and entertainment. 217 pages. 249 copies shipped to 26 different countries on launch day.

Can't believe THE ECHO Book is out.

[Erik Herrström @herrstrom]

Vienna, join @studioherrstrom for the THE ECHO book launch at Softcover.

https://t.co/8bfOezkkTD

[Erik Herrström @herrstrom]

On Thursday I’m going LIVE to share my best thinking how to become a designer that’s not easily replaced by AI.

This talk is a virtual pre-release event for my book launching next week.

RSVP: https://t.co/hOTAiH9old

Get the book: https://t.co/B85vxtarse

#design #branding

[Erik Herrström @herrstrom]

@sarahfrz67 Thank you @sarahfrz67! How about that I as a designer have not initiated building a single moodboard for a project in 3 years?

[Erik Herrström @herrstrom]

DESIGNERS AND BRAND BUILDERS: Next week I’m hosting a free online live talk ahead of my book launch. 300 people have already RSVP’d.
https://t.co/K73yLwcwCK

[Erik Herrström @herrstrom]

New work for Ray-Ban Meta with @studioherrstrom

You Ain’t Seen Nothin’ Yet featuring Doja Cat and Teyana Taylor.

Full case study
https://t.co/cTlJHsCjSo

[STUDIO HERRSTRÖM @studioherrstrom]

Big news: THE ECHO book by @herrstrom is coming 2026—featuring never-before-shared insights and conversations with leaders across music and tech, including Nothing, Boiler Room, Spotify, and MTV. Join the early access list: https://t.co/k5RZWw8rTV

[Erik Herrström @herrstrom]

@lukasrendl Thanks Lukas!

[Erik Herrström @herrstrom]

2025 in 10 seconds
10 seconds that represents the work of a team delivering every week.
Building and evolving brands.
Finding new expressions.
I seriously can’t wait to share more in 2026.

Also excited to share that I wrote a book this year. More soon.

[Erik Herrström @herrstrom]

@kosinov_yehor Thank you!

[Erik Herrström @herrstrom]

Together with The New Company, we helped Fanatics expand its presence in the world of cards and collectibles by developing a new visual identity for Fanatics Collect.
https://t.co/Q3RlpuJBPz

[Erik Herrström @herrstrom]

New case study! We rebranded Filmhub on their mission to reframe film distribution.

https://t.co/kGa120Qf26

[STUDIO HERRSTRÖM @studioherrstrom]

Germany! Our Founder and Creative Director @herrstrom will be speaking at Art Directors Club Design Conference on October 20. See you there: https://t.co/ZLqCaolXRz

[Erik Herrström @herrstrom]

@elijahbilokur @studioherrstrom Thank you @elijahbilokur!

[Erik Herrström @herrstrom]

Our best work in 1min. Our 2025 studio reel.

[Erik Herrström @herrstrom]

Designers! STUDIO HERRSTRÖM is searching for two freelance designer for a campaign production, October 2nd - October 31st.

- 1 Month / Freelance
- US East Coast time only

Apply here: https://t.co/Mdr8lX1eTv