Bangladesh is The Economist's country of the year. Great choice. We can talk about the massive challenges faced by the interim government, but it's important to recognize the tremendous significance of what many have called the first "Gen Z revolution."
https://t.co/PYiaaqVTuV
3 big regrets I hear from early stage SaaS Founders all the time:
- Hiring a Fractional CMO
- Joining a no-name Accelerator with zero actual experts
- Building more features and adding complexity to their product
In all three of these cases, the root cause is the same: the Founders avoided doing the hardest thing in making SaaS companies successful -- learning how to build a distribution strategy. Instead, they did the easy stuff. Hired a Fractional CMO that can't get a real CMO job to outsource it. Watching a bunch of Powerpoint sessions that didn't lead to anything concrete. And the worst, staying in their comfort zone of building more features, making their product more complex for a product that no one is buying.
Don't be that Founder. Building companies from 0 to 1 is hard enough. Don't make it harder on yourself by making the silly mistakes. Embrace Founder-led GTM.
If you're a SaaS Founder and want to embrace your Founder-led GTM journey, grab a complimentary copy of my 5-Point SaaS Growth Strategy Guide.
Just follow the link below 👇
https://t.co/OEhSzUkzYo
An estimated 92% of SaaS companies fail within 3 years… this is despite growth and funding. We all know that. And it’s an annoying stat and doesn’t really inspire me much. But here’s something that inspires me. What’re the 8% doing right? What’re the 92% doing wrong and how do we do the opposite?
Having worked with 250+ Founders and served thousands through my Youtube channel -- I had to pause to think but the answers came quickly:
1) The "One more feature trap" -- Founders who keep building and hoping that they're that one feature away from product market fit and everyone clamoring for their product never quite ever hit product market fit. Instead, they spent months building the wrong product and then burn out and then die. Start with GTM early instead.
2) The "Massive ICP trap" -- Every Founder wants to go dominate the world and disrupt massive companies. But when Founders start tackling multiple markets, multiple problems, and multiple products right from Day 0, they never earn the right to serve and disrupt at that scale. Amazon started by selling books online when no one was even buying online. They then earned the right to sell everything, everywhere. Start with a narrow ICP instead.
3) The "We didn't do the Math trap" -- In the early days Founders have to do a lot of guessing and iterating and seeing what sticks. Once you get some initial traction, there is natural math to how to make things scale. 100 leads means 10 opportunities means 2 deals (by and large). But Founders who never do the math never realize they were maybe 20 leads away from 1 more deal. And so they change strategies too quickly and go back to square one. Do the GTM Math instead.
On this week's Unstoppable episode, I dig into each of these 3 BIG mistakes I see SaaS Founders make (and that Baby TK has made), and how you can do the opposite to grow your SaaS business.
(and when you learn about these 3 key principles I’m going to teach you, you’ll be able to accelerate your path to the next stage of growth)
Watch here 👇
https://t.co/JUVDKbeB52
Inflation has altered the economic mood, and potentially reset the path of global and national economies worldwide for many years. Our article discusses 7 data points to highlight inflation's impact and its future effects.
At Google Venture a decade ago we searched for AI enabled companies and came up dry. That has changed. AI is going to eat software companies. Primarily because it creates entire new UX that incumbents can’t adopt without breaking their product. 10 year hypercycle just started.