ARIRANG logo and branding are insane, because why already 5 people around in Madrid stopped me to ask if that's BTS
Literally based on the logo and logo only
When Kim Taehyung found out the phone case brand owner was an ARMY and personally sent her a DM 😭
🐯: So you were an ARMY~
💜: Oh my goodness… Hello 🥺💜 If you surprise me like this, I’m seriously going to cry… I’m truly always rooting for you 🫶
🐯: I’ll be rooting for you too~
“Stan an idol who stans you back” 🥺
No matter how famous he becomes, he never forgets to be warm, kind, and grateful to the people who support him. The fact that he took the time to personally reach out is just so Taehyung 😭✨💜
PVH Corp. officially confirmed:
• ‘Jung Kook for Calvin Klein’ is the brand's most successful collaboration ever, generating unprecedented global demand, next-level engagement and rapid sell-through across every region.
• Jungkook was directly involved in shaping the collection's creative direction and design process, with personal touches throughout the capsule that resonated strongly with fans and reinforced the authenticity of the collaboration.
• The collaboration drove massive offline engagement, with fans lining up around the block at stores and pop-ups around the world.
• PVH Corp. highlighted Jungkook's star power as helping drive the collaboration's exceptional consumer engagement, commercial success, and cultural impact.
— “5 Things You Might Not Know About the Jung Kook for Calvin Klein Collaboration” (PVH Corp.)