Everything I know about scaling an agency past $100K/mo (from a guy running a $20M/year agency):
> You don't need a profit share: You need quantity at the right price point with the right team structure. My first $5M came from $1K-$2K/mo clients.
> Look for the dumbest competition: We closed 12 clients a day at $1,000-$1,500/mo by going automotive when everyone fought over dentists.
> Pay yourself $10K. Everything else stays: $30K/mo profit owners buying Lambos are one bad quarter from broke.
> Don't hire contractors. Convert them full-time or pass. I refuse to be anyone's side project.
> The agency model is the fastest way to $100K/mo in take-home profit. People claiming agencies are dead never tried to build something real.
> Churn is the math that kills you: At $500K/mo, 15% churn means finding $75K in new business every single month.
> One system runs 200+ employees and $1B+ in client revenue. Never lose track of a single task.
> Close the gap between the signed contract and payment: Agency owners lose deals in the space where the client says, "I'll pay tomorrow," and ghosts.
> Build the version that survives one bad quarter: I lost everything in COVID and scaled back to $40K in 30 days with just me and a phone.
Anthropic pays engineers $750,000 a year to understand how AI models actually work.
Stanford just put the same knowledge on YouTube.
2 hours. Completely free.
This is the lecture that teaches you what most AI courses skip entirely.
Not how to use the tools.
Why they work the way they do.
The engineers who understand the why build things the people who only know the how cannot even conceive of.
The gap between those two groups is $750,000 a year.
You can close most of it in an afternoon.
Bookmark this before you scroll past it.
Watch it this weekend.
Not eventually.
This weekend.