Khalid Farhan

I talk about marketing & internet businesses a lot. 1.5m subs on YouTube, 100m+ views across social. Agency:

[Khalid Farhan @iamkhalidfarhan]

Here's everything you need to know about me! 🧵🧵

[Khalid Farhan @iamkhalidfarhan]

Built an entire email automation system in 60 minutes using Claude Code.

Stack: → Resend API (sending) → Google Sheets (storage)

Total cost: $20/month
What it replaced: $600/month ConvertKit setup

We overcomplicate everything.

[Khalid Farhan @iamkhalidfarhan]

It asks you 13 questions to know about your life - and then every time you upload a book, it gives you insights from that book that specifically applies to you right now, with some action items.

[Khalid Farhan @iamkhalidfarhan]

I was listening to a MFM episode of @thesamparr & @ShaanVP - where Sam was showing how he is using Claude to get personalized book insights.

I went ahead and vibe-coded a pro version of that, primarily for me but feel free to test it:

https://t.co/Hco90W3AXu

[Khalid Farhan @iamkhalidfarhan]

@JamesEbringer STUNT

[Khalid Farhan @iamkhalidfarhan]

Ai is getting better every day.

The expressions are almost there now, and the replica tech is also alarmingly good.

If you are a business, 99% of your focus should be on how to use AI in your ecosystem.

To speed things up
To cut middle-steps
To automate processes
To innovate

Endless opportunities.

[Khalid Farhan @iamkhalidfarhan]

@beehiiv has been a pretty terrible company to deal with recently. After recommending 100s of people to join Beehiiv, they paused ads on one of my newsletters, implying that I have scraped a lead list and sending them emails.

I don't know what scraped list has a consistant 40% open rate, maybe they have one in their world -not in mine.

DMed @denk_tweets - he said to email him which I did, nothing happened after that, not even a reply.

They were always very quick to reply on everything when I shared my income screenshots.

But the support is terribly slow, reply takes 7 days on average.

And I am a paying customer, paying them 100s everymonth, not a free subscribe.

Overall, terrible experience. Will make sure to post this everywhere and do a detailed video about it too soon.

[Shai Benbasat (MrShibolet) @MrShibolet]

First day at CloudFlare , pushed a little update and taking the afternoon off ✌️

[Khalid Farhan @iamkhalidfarhan]

@mikefutia MCP

[Khalid Farhan @iamkhalidfarhan]

This is the first time I hit $1k/day, well done @beehiiv

[Khalid Farhan @iamkhalidfarhan]

AI image gen is getting crazier every week!

[Khalid Farhan @iamkhalidfarhan]

Did you know that Reddit's logged-out visitors have jumped to 53.1m in the last 12 months?

It is a 70% improvement on organic traffic.

Massive!

[Khalid Farhan @iamkhalidfarhan]

The holiday shopping season as you knew it is officially dead.

40% of shoppers will be completely done before December starts. Gen Z started in June.

54% are using AI to find deals months before Black Friday.

And you know the fun part?

The recommendations they get from Gemini vs GPT are different 63% of the time.

CRAZY!

[Khalid Farhan @iamkhalidfarhan]

@Google's "AI-guide" web search experience is almost here. They are testing it now in a few markets.

Soon, you will be able to chat with your Google search results, directly within Google.

[Khalid Farhan @iamkhalidfarhan]

Just canceled my @OpenAI subscription. I realized that I use a lot more Claude and Gemini lately.

The initial bias towards GPT is slowly fading and I am trying to be more open to all of them now.

Let's see how workflows perform, now that I don't have GPT paid plan.

[Khalid Farhan @iamkhalidfarhan]

Those tech scam takedown videos are so much fun - but why is no-one building a real tech solutions service?

If the scammers can get leads that easily - I am sure you can run Google ads and replicate the same with an actual service?

[Khalid Farhan @iamkhalidfarhan]

YouTube is officially becoming the 2nd search engine.

Soon, when you type something on YouTube, you will get a more traditional-looking search result, instead of a series of videos.

Here's an example from their demo.

Yes, the highlight, even within YouTube will be generated with ai (Gemini)

[Khalid Farhan @iamkhalidfarhan]

Google is phasing out schema (structured data) from search in an effort to simplify their search result page - not sure what that means.

These are the schema markups that are going away:

- Book actions
- Course info
- Claim review
- Estimated Salary
- Learning video
- Special announcement
- Vehicle listing

We have used the vehicle listing & the video one a lot for clients before. Sad to see those going away.

[Khalid Farhan @iamkhalidfarhan]

@rohitlakh @denk_tweets @beehiiv 😉

[Khalid Farhan @iamkhalidfarhan]

@beehiiv has been decent lately. I made $4175 in May with my newsletter.

[Khalid Farhan @iamkhalidfarhan]

@rohitlakh @denk_tweets @beehiiv About 15k subs - with a very low open rate haha.