You don’t need more tools. You need the right one.
Most IC teams juggle calendars, docs, inboxes and a bit of everything.
ICPlan isn’t one more thing to manage.
It’s the place where everything comes together.
Your plan. Your team. Your channels.
In sync - at last.
The last-minute panic problem
No one likes reactive comms.
But without a live, shared plan, “last-minute” becomes your norm.
ICPlan helps internal comms teams move from reactive to proactive - so you can finally breathe again.
Comms going out with no way to track
“How did that campaign land?”
“Did we post that already?”
“Where’s the final version?”
When comms fly out with no visibility, it’s hard to measure or improve.
ICPlan lets you see what’s live, what’s next and what’s working - all in one place.
“We’re too busy to plan.”
The reality: You’re too busy not to.
Planning isn’t a luxury. It’s how you stop reinventing the wheel every week.
ICPlan helps internal comms teams save time, stay aligned and scale smarter - even in the busy seasons.
Disconnected comms = disengaged people
Comms works best when it’s joined up.
But IC often gets siloed - by channel, department, or timing.
ICPlan gives you one shared plan for everything that’s going out - so teams stay in sync and employees stay informed.
Campaign planning in a spreadsheet jungle
Planning a launch across multiple teams, channels, and regions?
A spreadsheet might look like a plan.
But when it breaks down, IC takes the hit.
ICPlan brings structure, visibility, and collaboration to your internal campaigns - without the chaos.
When “What’s going out today?” is a daily surprise
If your comms plan lives in your inbox…
If you're checking three docs to see what’s approved…
If nobody's quite sure what’s actually been sent…
You're not alone.
That’s exactly why we built ICPlan.
One message, five channels, zero clarity
Teams post.
Email.
Intranet.
Slack.
And some posters.
The result? Noise, not clarity.
With ICPlan, map messages to the right channels and audiences - before they go out.
Right message. Right place. Right impact.
The brick wall of leadership buy-in
“Can you send this out?”
“Make it look nice.”
“Just post it everywhere.”
IC teams aren’t just content creators.
You’re strategic partners - but only if the plan backs you up.
We help you show the plan and prove the value.
The “missing week” problem
Internal comms challenge:
You had a plan. Then five urgent requests landed. Now your comms calendar is chaos - again.
There’s a better way.
Plan once. Adjust fast. Keep visibility.
ICPlan helps internal comms teams stay flexible without losing control.
.@AllthingsIC just mentioned the definitive survey into comms planning we've just launched with @LiamFitz for internal and external communicators. https://t.co/Xhg6Q1HTVs
Thank you @AllthingsIC for mentioning the survey I’m running with @ic_plan into comms planning best practice. If you’re in PR, or any comms discipline tell us how you plan - has it changed during the pandemic? https://t.co/TXbzaDyXbc
ICPlan's best practice advisor @liamfitz is leading a brilliant-looking session with the @PRCA_HQ this afternoon looking at skills and development. It's FREE and open to all https://t.co/P7dJCdVV9S
We’re super proud that our friend and collaborator @liamfitz has been appointed to the @PRCA Global Qualifications Board – We share Liam’s commitment to developing the skills of practitioners, especially when it comes to planning. https://t.co/X0wwD6z8U0
Are you free on Thurs 20th at 1100 UK time & interested in joining a virtual focus group of Comms pros? With @ic_plan we’ve been looking at how communicators plan - we’re asking in-house pros how they read the results and chewing the fat. Let me know if you want to join.
The survey I’m running with @ic_plan closes this Friday. Don’t miss out on adding to the body of knowledge and tell us how #PR and Communications pros plan - https://t.co/4Zsw1XvW5N
In September I’ll be showing the findings of the research I’ve been doing with @ic_plan into #Communications planning at the @EngageEmployee conference - you can still contribute to the study here. https://t.co/UmGSBKhODc
The @PRCA Employee Comms #ChatAndConnect is back on Monday - join @Annabel_Dunstan & me to talk about tough conversations - It's an hour of informative chat - we’d love to hear your stories https://t.co/8MxkTwANte