Idea Couture

We are an award-winning global strategic innovation and experience design firm.

[Idea Couture @ideacouture]

What is that indefinable brand quality every company wants to achieve in the minds of their customers? "Loyalty that goes beyond reason", or simply "love" for short.
A good read on building brand love: https://t.co/zIkU0KZDaj

[Idea Couture @ideacouture]

A startup called Rent the Runway shows the sharing economy approach enters even the fashion industry -- consider a more sustainable alternative to fast fashion: outsource your wardrobe:
https://t.co/jk5tgDIi80

[MISC @misc_mag]

As you start your week, it's a great time to think about how you work—or play—to keep the balance.

#work #WorkLifeBalance #creativity #creativepartners #design #CharlesEames #RayEames #play #MISCmagazine

https://t.co/TvwQGi7PL5

[Idea Couture @ideacouture]

"Today, we believe that the problem in most organizations isn’t simply that management is inefficient, it’s that the role and purpose of a “manager” haven’t kept pace with what’s needed." -- read about 5 key changes needed for management roles:
https://t.co/kpluYwmpk1

[Idea Couture @ideacouture]

Print your Halloween costume, print your furniture, and why not print your food too; the "Foodini" a 3D printer which does just that, prints food promising perfect portions and presentation printed to every plate and palette. Nowadays, what can't we print?
https://t.co/Utbu8ymxOR

[Idea Couture @ideacouture]

Technology has been pushing limits for ultra-customized experiences in considering every factor for the individuals' self-care. From diagnosing skin health to producing custom-blend solutions, the evolution of beauty and beauty-rituals is catalyzed by science-fueled experiences.

[Idea Couture @ideacouture]

"The Beautyscape" is an exploration into more than just a sense of beauty, but the purpose and paths to it -- to understand the human experience of beauty is to identify the signals, and search for insights into surrounding behaviors as drivers of change for human-futures.

[Idea Couture @ideacouture]

The "beauty ritual" has taken on a new meaning -- in today's stressful society, consumers take up ancient or spiritual practices, like meditation and astrology, to provide a sense of control in turbulent times. Human behaviors are still shaped by the spiritual as much as digital.

[Idea Couture @ideacouture]

A new story of global beauty is being shaped, painting the picture for human futures -- with experts and futurists on beauty, anthropology, and technology, Idea Couture is bringing ideas on the Future of Beauty to life in an experimental forum on Oct 19th @ the Soho House in NYC

[Idea Couture @ideacouture]

It's never been easier for people to play with their identities than today, consumers continue using makeup in innovative ways, crafting fluid and dynamic identities that take self-expression and personal branding to new depths and levels.

[Idea Couture @ideacouture]

Self-care has become an everyday ritual rather than a luxury, consumers are spending more time, money, and effort on their appearances and well-being than ever -- in exploring human futures, beauty is being used to shape ourselves as much as our future.

[Idea Couture @ideacouture]

With smart devices becoming the norm, the burden of IoT is weighing down on energy infrastructure -- read about how a block-chain solution aims to alleviate the pain points on existing infrastructure to support the advent of smart cities: https://t.co/j97ArLtTE0

[Idea Couture @ideacouture]

Retail surveillance tech looks to identify subtle behavioral cues rather than outright capturing theft by using behavioral data and visual tracking, deterring shoplifters and unchaining cashiers from checkout lanes in the future of open shopping: https://t.co/nE50yr169g

[Idea Couture @ideacouture]

In an effort to combat urban saturation, the Greenbelly project aims to bring vertical farming to the streets with urban scaffold farms; check out the design of these architectural installations as a mechanism for urban regeneration: https://t.co/ZQzHWpY5EX

[Idea Couture @ideacouture]

When fans can already watch every angle of the game in ultra-HD from home, stadium architects have to up their game to lure people from the comfort of their homes; take a peek into how architects are thinking about stadium experience and connectivity.
https://t.co/6TwL9eho11

[MISC @misc_mag]

Tess is a chatbot designed to provide mental health support for caregivers. Could you confide in AI?

https://t.co/aiRXqT7PEZ

[Idea Couture @ideacouture]

Attempts at digital transformation are being held back by a shortage of digital skills; many companies may be desperate to do something with AI, but few go past pilot stage projects; consider paying staff to upskill to sustain an organizational advantage.
https://t.co/qRBuziJE20

[Idea Couture @ideacouture]

In the future of design, HCD will only be half the equation; the other half: robot-centered design. The design process will become a complex, multi-stakeholder dance that must balance the values and constraints of man and machine. -@misc_mag
https://t.co/25SOx24x98

[Idea Couture @ideacouture]

We all know the power of design and all the good it can do, but what's worse than having bad design? An 'evil' one. Consider where human-centered design ends and manipulative "persuasive design" begins:
https://t.co/Q4TSulILRZ

[Idea Couture @ideacouture]

"The new information layer is destroying the nudging infrastructure that traffic planners built into cities. Commuters armed with map apps, route-following Uber drivers, and software-optimized truckers can all act with a more perfect selfishness."
https://t.co/B4T125wL0R