Brad Reese, grandson of the inventor of Reese’s Peanut Butter Cups, calls out The Hershey Co. for “quietly replacing” the ingredients in the candy:
“My grandfather built REESE’S on a simple, enduring architecture: Milk Chocolate + Peanut Butter. Not a flavor idea. Not a marketing construct. A real, tangible product identity that consumers have trusted for a century.
But today, REESE'S identity is being rewritten, not by storytellers, but by formulation decisions that replace Milk Chocolate with compound coatings and Peanut Butter with peanut‑butter‑style crèmes across multiple REESE’S products.”