Ifeoma Igweze

Daughter, Wife, Mother, aspiring data scientist & a Google Africa Scholar

[Harry Stebbings @HarryStebbings]

Almost guaranteed, the biggest problem with your product marketing today:

You are…

Trying to do everything

Be everything

To everyone

Narrow the focus. Find 100 true fans. Be courageous enough to accept it may not hit but it will never hit if you don’t focus.

[Mike Beckham @mikebeckhamsm]

In 2016 I co-founded a drinkware company.

It seemed insane to others

We would be competing with great brands like Yeti and Hydroflask.

We only had $200,000 while our competitors had hundreds of millions.

Today we sell over $100,000,000 annually.

A secret on how we did it:

[Blake Burge @blakeaburge]

10 powerful Excel features every user should know: 📊

[Ifeoma Igweze @iigweze]

@NoonelikeStan Been using it. It's a time saver. Shame you can't replace a text with an input

[Dickie Bush @dickiebush]

Atomic Habits from @jamesclear changed my life.

In Atomic Habits, James lays out the Four Laws of Behavior Change.

1. Make it obvious
2. Make it attractive
3. Make it easy
4. Make it satisfying

Here's how to leverage them to build a daily writing habit (🧵✍🏼):

[Wonder of Science @wonderofscience]

The size of space - from an astronaut to the observable universe.

Credit: @nealagarwal
Interactive version https://t.co/CoUPHvlla5

[Ibe 🎒 @maziibe_]

African Leaders when next US Government wants to advice them on how to run Free and Fair election.

[Nick Huber @sweatystartup]

The key to success isn’t intelligence.

It’s sales.

If you can get uncomfortable and put yourself out there you’re half way there.

If you can be compelling and attract others to your way of thinking you’ll win.

LIFE is all about sales.

[Nick Huber @sweatystartup]

Business isn’t about who you know.

It’s about momentum. Impress someone in a small way and you’ll get a bigger opportunity later.

What you’re doing right now will look nothing like what you’re doing 10 years from now if you’re doing it right.

[Ifeoma Igweze @iigweze]

This makes my day. Yep, I’m a 3-time Queen 🐝 #nytsb #spellingbee #hivemind

[Ifeoma Igweze @iigweze]

I didn’t know there was a hidden level. I found the Easter Egg 💃🏻 I can’t contain my excitement. I’m a #queenbee Yes!

#nytsb #hivemind #nytspellingbee

[New York Times Opinion @nytopinion]

It’s hard to admit defeat. But the voters have spoken, @realDonaldTrump. https://t.co/k8PospOMPz

[Ifeoma Igweze @iigweze]

@RGAMeyer Authentic source to get a copy?

[TED Talks @TEDTalks]

"Once you know what you want, understand why you want it. Make sure you want it because there's something not that you should do but something you must do."

Watch Stacey Abrams' full TED Talk here: https://t.co/RSXqSBtbCI

[Ifeoma Igweze @iigweze]

@RGAMeyer 😁 e don yakata

[nọsike nwigene @nnwigene]

Everything in a two-minute video. #EndSARS

[Ifeoma Igweze @iigweze]

@MusahLateefa @PHtraffic @AskPHPeople @Mr_Pucca @PHCinpictures @pizzlehoudini @Hello_PHC @Inside_PH1 @phsabithetin Ogadelivery - 0812 512 3456

[Ezeks Twins @ezekstwins]

Work👨🏾‍💻👨🏾‍💻
Garden🌱🌺
Work🎨🎨
Garden🧑🏾‍🌾🧑🏾‍🌾

That’s how we keep the energy going at @akankastudio33. ⚡️⚡️#EzeksTwins

[David Perell @david_perell]

We are often blind to our own Personal Monopolies.

Like fish in water, we don't know how to explain what we do so we depend on others to define our work for us. Listen to others describe your work. Then, double down on the best summaries.