insightrix

Boutique insights & research agency turning complex data into clear direction. #SaskWatch · @SaskReacts

[insightrix @insightrix]

Big news from the @wcbleague ! Insightrix is proud to support the league as the Eastern Division Title Sponsor and Official Research Partner.

We’re excited to cheer on the teams, fans, and communities that make summer baseball such a special part of life on the Prairies.

[The WCBL @wcbleague]

The WCBL is excited to announce it has entered into a multi-faceted partnership with @insightrix.

The partnership will see Insightrix serve as the “Official Research Partner of the WCBL” and the sponsor of the league’s end-of-year awards.

https://t.co/TOlkQ5s5HS

[insightrix @insightrix]

Cheers to 2026 🥂

We are heading into the new year with gratitude, attitude and some exciting things ahead 😏

This past year was one of growth for Insightrix. We strengthened our work, welcomed new perspectives, and supported more organizations than ever before in turning insights into action. We do so with momentum, curiosity, and a meaningful milestone marking the year ahead: 25 Years in Business.

Thank you for being part of the Insightrix journey.
Here’s to a new year of clarity, continued curiosity, and everlasting success.

#Insightrix #SaskatchewanBusiness #MarketResearch #Insights #BusinessResearch

[insightrix @insightrix]

Holiday shopping in Saskatchewan isn’t about excess. It is about confidence, value, and smart choices.

Our newest research shows:
• Why earned trust matters more than ads
• How social and digital channels support decision-making
• What brands must do to connect with savvy consumers in Saskatchewan

Access the Saskatchewan Shopper Intelligence Report now:
https://t.co/oYCyGwbEsh

#BrandStrategy #Insights #SaskatchewanBusiness #BusinessResearch

[insightrix @insightrix]

What does it actually look like behind the scenes at a market research firm?
Inside Insightrix 2025 offers a candid look at the people, processes, and moments that shape our work — from collaboration and problem-solving to the realities (and humour) of research life.

Whether you’re a client, partner, or someone curious about how market research really works, this is a glimpse inside Insightrix as we head into 2026.

https://t.co/LME9X38VVb

[insightrix @insightrix]

Rider Nation, the moment we’ve waited 12 years for is finally here.

The Saskatchewan Roughriders are officially on their Grey Cup run, and Insightrix is proud to stand beside them as their Official Research Partner.

From fan insights to community engagement, we see firsthand how powerful Rider pride truly is, and this year, the momentum is undeniable.

Let’s rally behind our team as they take on Montreal in the biggest game of the year.

Go Green, Go!

[insightrix @insightrix]

Join us TOMORROW for a 30-minute deep dive into Neurolytrix — the AI-powered ad testing platform that delivers proof, not just promise.

See how brands are using neuroscience + predictive analytics to:
✅ Predict ad performance with immediate launch scores
✅ Test ads in context across digital, print, and outdoor placements
✅ Unlock advanced creative insights with immersive brand kits
✅ Scale testing for packaging, landing pages, and enterprise A/B experiments

And now, with our new e-commerce platform, you can upload your ads and get full analysis results in as little as one business day.

😏 No researcher required 😏

📅 Webinar: October 16, 2025 | 11:00 AM CST
⏱️ Duration: 30 Minutes + 10 Minute Q&A
🎙️ Host: Research & Ad Intelligence Experts

👉 Reserve your seat: https://t.co/IGX0jXfI28

P.S. Those who attend may recieve a freebie 👀👀

#AdTesting #MarketingAI #Neurolytrix #CreativeOptimization #PredictiveAnalytics #Neuroscience #Insightrix #AdTesting

[insightrix @insightrix]

🚨 Mark your calendar - this is happening, TOMORROW!

Meet Neurolytrix — our brand-new, AI-powered platform that delivers ad insights in seconds, not weeks. 🎯

Join our 30-minute webinar to see it in action — we’ll walk you through a live test and show how to optimize creative using neuroscience + predictive analytics.

👉 Reserve your spot now: https://t.co/QdJhWm8rBK

#AdTesting #MarketingAI #Neuroscience #CreativeOptimization #Neurolytrix #Insightrix

[insightrix @insightrix]

We’ve proudly supported @sskroughriders since 2021 — helping Rider Nation roar louder through the power of research.

🏈 KICKOFF IN THE HEARTLAND: HOME OPENER!
📍 Mosaic Stadium
📅 TONIGHT | 🕖 7PM
🎟️ https://t.co/DRt50ll0xR

This is our house. Let’s pack it.
#RiderNation #KickoffInTheHeartland

[insightrix @insightrix]

We’re thrilled to announce that Insightrix is now the Official Research Partner of the @Saskatchewan Rattlers !

Our commitment to the Rattlers runs deep — as proud corporate partners since 2022, we’ve been courtside through buzzer-beaters, big wins, and unforgettable moments. And this year, our partnership steps up in a big way!

Tonight, we’ll be in the stands at SaskTel Centre cheering loud for our hometown team as they take on the Vancouver Bandits at 7:30 PM. It’s one of the most anticipated matchups of the season, and we can't wait to be part of the energy in the Snake Pit!

Haven’t grabbed your tickets yet? There’s still time before tip-off — don’t miss out!

Let’s go, Rattlers! 💚💛

[insightrix @insightrix]

🚀 Traditional surveys are missing the mark with hard-to-reach participants. Want better engagement? A digital-first strategy is the key.

✅ Branded surveys
✅ SMS outreach
✅ Social media engagement

🔗 Read more: https://t.co/jzw8b8uRiJ

#Branding #SurveyEngagement #DigitalFirst

[insightrix @insightrix]

🌟 89% of Saskatchewan residents love community-focused brands, but Gen Z (14-17) mixes it with global vibes (67%).

Marketers: balance local authenticity + global relevance to win hearts.

💡 Get insights from our Saskatchewan Social Media and AI Trends Report today!

👉 https://t.co/UW1jKhwCF1

#SaskatchewanMarketing #SocialMediaTrends

[insightrix @insightrix]

We recently asked Saskatchewan residents about the Great AI Takeover.

Okay... no robot uprising just yet... 🤖 [robot noises] Just kidding!

But we did dive into the fascinating perceptions around AI and compiled the insights into an Insightrix Studio Highlight Reel.

🎬 Why use video in research?
Because data is more than numbers—it's people, stories, and emotions. Insightrix Studio Highlight Reels bring these stories to life, capturing the tone, expressions, and body language of respondents. Nuances that often get lost in text-only reports come through loud and clear, helping you truly understand the insights.

🐾 Case in point: Around the :30 mark of this reel, you’ll find out why a cat’s purring might just be the most memorable insight in your research report.

💡 Want your research to resonate like this?
Let’s transform your data into vibrant, memorable stories.

#Research #AI #Saskatchewan #MarketResearch #InsightrixStudio #VideoStorytelling

[insightrix @insightrix]

Social media in Saskatchewan is changing. Are you keeping up?

Get insights on:
✅ Rising platforms for younger users
✅ Why community focus matters more than ever
✅ The role of AI in marketing

📊 Blog article here: https://t.co/7e2di9Ek05

[insightrix @insightrix]

Take the Pulse of Saskatchewan with Insightrix OnTopic®

Looking for fast, reliable insights? Insightrix OnTopic® is our semi-monthly omnibus survey, designed to measure advertising recall, brand image, and public opinion across Saskatchewan.

OnTopic® is perfect for organizations of all sizes, delivering actionable insights from the general population to help you make data-driven decisions. Whether you’re local or based elsewhere, our Saskatchewan-focused polling can inform your strategy.

🔗 Learn more about OnTopic® and see how it works: https://t.co/QztOHzj5KG

👉 Curious about 2025 omnibus dates? Check them out and let’s connect to secure your spot!

[insightrix @insightrix]

🎄✨ This holiday season, we're reflecting on the incredible partnerships that have shaped our year—and celebrating the moments that bring us together as a team!

This weekend, we gathered at Hudson's in Saskatoon for our annual Christmas party, and it was one for the books! From festive Bingo to some friendly competition in Darts and Buckhunter tournaments, it was the perfect way to wrap up 2024.

To our amazing clients and partners: thank you for inspiring us and trusting us with your important projects. We can’t wait to see what we’ll accomplish together in 2025.

Wishing you all a joyful holiday season filled with connection, celebration, and plenty of fun!

[insightrix @insightrix]

Act now to secure lifetime access with our Legacy Subscription, available until December 31, 2024. Gain insights that stay with you for a lifetime.

[insightrix @insightrix]

Discover the power of demographic insights! Our latest report dives into how different age groups, including the growing 14–17 demographic, interact with platforms like TikTok and Instagram.

Use these insights to refine your strategies and amplify your impact.

https://t.co/UW1jKhxauz

[insightrix @insightrix]

📈 YouTube dominates the Saskatchewan social scene, but are you ready for the rise of Snapchat and TikTok among younger users? Stay ahead with our latest insights.

https://t.co/moHjpC3WO2

[insightrix @insightrix]

🚧 Safety starts with testing!

Our AdCheck method helped the @hellochessclub "Dig Dug” campaign, in collaboration with @SaskEnergy, @SaskTel & @SaskPower deliver:
✔️ Clearer messaging
✔️ Emotional impact
✔️ Stronger calls-to-action

Pretesting = smarter campaigns & better ROI. 💡

Learn more: https://t.co/ioNLVAAPOp

#AdTesting #CreativeOptimization #ROI

[insightrix @insightrix]

Our Saskatchewan Social Media and AI Trends Report is now available. Dive into comprehensive insights today!

https://t.co/moHjpC3WO2