Today we're launching a brand new Video Editor and Recorder in the iOS app.
This includes some long-awaited features:
• Overlay captions in multiple languages and customize their look
• Green Screen—Add custom backgrounds using posts or photos from your camera roll
One of our biggest priorities is to give creators the tools to create original content & reward those creators.
We have plenty more updates coming to the video editor in the coming weeks.
I’m going to answer this claim that “X is turning into TikTok” one time only:
• Posts containing videos already make up close to half the impressions on X
• Many videos from top accounts are simply stolen from other users, sometimes 5 years after they originally went viral.
• Our team believes this recycled content has a negative impact on the user experience and the business.
• For the first time, we are providing a functional video editor so some videos on X can finally be original content that doesn’t exist on other platforms
If you are a creator that does not recycle other people’s content, you have the biggest arbitrage opportunity of your career to build an audience here.
The algorithm may take time to recognize you, but when it does, you will climb faster than other account on this app.