Gastón Käufer Barbé, MBA

➜ Turning marketing into a system that books consults
➜ For marketers and agencies
➜ Comment “SISTEMA” on IG
➜ IG: gastonkauferbarbe
⤓ See if you qualify ⤓

[Gastón Käufer Barbé, MBA @its_GKB]

I’ll be breaking it down live at Make Your Mark ‘26.

See you there!

[Gastón Käufer Barbé, MBA @its_GKB]

In an overly saturated, always-on social world, luxury brands are making the same move:

Copying each other.

Same angles. Same words. Same “craftsmanship” posts.
And then everyone wonders why marketing feels louder… but not more effective.

[Gastón Käufer Barbé, MBA @its_GKB]

The real problem isn’t content.
It’s that most brands aren’t differentiating through customer understanding.

That’s what The Anti-Social Strategy is about:
Less performance. More precision.
Less noise. More decision clarity.
Less “posting.” More private pipeline.

[Gastón Käufer Barbé, MBA @its_GKB]

Most issues show up long before “going global”.
Expansion just makes them more visible.

[Gastón Käufer Barbé, MBA @its_GKB]

International growth is often discussed from the outside in.
I prefer starting from the inside out.

Product. Marketing. Sales.
Then communication.
Only after that does international expansion make sense.

That’s the perspective I’ll be bringing to the room.

[Gastón Käufer Barbé, MBA @its_GKB]

This is especially relevant for founders who think about international expansion too early.

[Oguz Erkan @oguzerkan]

Ray Dalio: “Debt problem is followed by devaluation of the currency.”

Looks like this is exactly how the US will handle its debt problem.

Kevin Warsh’s Fed will peg short-term rates to artificially low levels, and buy treasuries to keep them down, inflating the debt away.

We saw this play out in the three decades following World War II, and it’s plausible that the US is preparing for a similar maneuver as Debt/GDP is currently over 120%.

This is why central banks are dumping US debt and buying gold instead.

[Gastón Käufer Barbé, MBA @its_GKB]

🇦🇷

[Asociación Argentina de Tenis @AATenis]

La hinchada argentina de Copa Davis, la que siempre dice presente 👏🥳

[Ray Dalio @RayDalio]

What's happening now with money, debt, and credit has never happened before in our lifetime.

But it has happened many times in history, which is why I believe studying the past is so important. The same cycles repeat over and over again, and there are important lessons we can learn from those experiences.

If we apply that understanding to the issues we face today, we can increase the chances of positive geopolitical and economic outcomes. That’s good for all of us.

I enjoyed meeting with @IMFNews to discuss this and answer questions about my new book, which dives deeper into these topics. It’s called How Countries Go Broke: The Big Cycle, and it’s available now.

If you’re interested in learning more about our collective debt burden — and what steps we can take to solve these issues — I hope you will read the book (available at all booksellers) and let me know your thoughts.

#principles #raydalio #economics #history #howcountriesgobroke

[MarketingDirecto.com @mkdirecto]

¿Nos está haciendo más tontos la IA?: los efectos de esta tecnología en el pensamiento crítico
https://t.co/Vn28yrNwa8

[Campaign @Campaignmag]

*NEW* 🎙 Super Bowl ads review with Lynsey Atkin, Noel Bunting & @DavidKolbusz

The Campaign Podcast @maisiemccabe @mccann_uk @Chxr_Rawlings @publicisgroupe https://t.co/XA9FAaQ77M

[María Corina Machado @MariaCorinaYA]

Queridos y respetados Venezolanos,

Ayer marcamos un HITO FUNDAMENTAL y una GRAN VICTORIA para nuestra lucha.

Nos demostramos que Venezuela está UNIDA EN NACIÓN. Desde el campesino que gritó junto a su familia desde su caserío en Los Andes, hasta los decenas de miles que desbordaron las ciudades en 5 continentes…. No hay distancia, ni tiempo que ya nos pueda separar.

Demostramos que la Libertad de Venezuela es una CAUSA MUNDIAL. Ciudadanos de todo el mundo han asumido la trascendencia de nuestra lucha y nos acompañarán hasta el final.

Cada día aumenta nuestra fuerza.
Hemos cumplido un objetivo más de nuestra estrategia.
Vienen nuevos pasos y nuevas victorias.

[María Corina Machado @MariaCorinaYA]

Este mensaje es para ti, que no te reconoces en la Venezuela de hoy, que estás cansado de tener a tu familia separada, que votaste y quieres que se respete lo que decidiste el 28 de julio.

Nos vemos el próximo sábado 17 en la Gran Protesta Mundial por la VERDAD.

Actívate en tu ciudad y comparte este video a todos los que vas a invitar para ir juntos ese día 💪🇻🇪

Recuerda: #GanóVzla.

#JuntosEl17

[Newsweek Argentina @Newsweek_Ar]

#Paris2024 ¡Las Leonas son de bronce! 🥉

🏑 El seleccionado de hockey femenino venció a Bélgica en los shoot-out y se subió al podio

🇦🇷 Es la tercera medalla para Argentina en los Juegos Olímpicos

[Vala Afshar @ValaAfshar]

Top 10 emerging technologies 2024

[María Corina Machado @MariaCorinaYA]

Yo confío en este bravo pueblo!
Avanzamos con FIRMEZA, RESILIENCIA y CONFIANZA.
Estamos unidos, sabemos lo que tenemos que hacer y lo estamos haciendo bien.
Ustedes son los héroes de este proceso.

Venezuela será libre.
#GanóVzla