#creativity#CannesLions2023 Marcel Marcondes, Global CMO at AB InBev, offering an inspiring view on #creativity as a source of growth, connecting consumers & businesses in #innovative new ways; a consistent language of creativity, along with capability + partners is critical
"Companies leading sustainable design [are willing] to collaborate and look to other companies for insight and inspiration, as well as to develop benchmarks and share best practices."
#sustainable#design
https://t.co/jBB6UiH8YZ