A user bought an Xbox 360 for £5 at a car boot sale, which turned out to be a Rockstar North devkit containing a 118GB GTA 4 beta build with:
- Different radio stations and cut songs
- Unused logo models
- A cut zombies minigame
- Ferry’s model from the first trailer
- Beta character models and more
He’s now looking to sell it for more than £800.
(Source: https://t.co/aiQQZnF6cZ)
You’ve already beaten 98% of people.
If you’ve launched a product, or you’re even close to it, you’re more elite than you realize.
We talk about unicorns, but we don’t talk about the filter to get there:
1️⃣ Idea Phase: Out of 1,000 "genius" ideas, only 100 make it into a pitch deck. Most ideas die in a Notes app.
2️⃣ Build: Out of those 100 decks, only 25 become a working prototype. Building is hard. Most people quit when it gets messy.
3️⃣ Launch: Out of those 25 prototypes, only 12 ever make it to a public "live" state.
4️⃣ Post Launch: 6 months later, only 8 are still shipping. By the one-year mark, only 5 or 6 remain.
TL;DR - if you have a live product today, you are the 1% of the 1%.
As we enter the new year, take a moment to appreciate you've already done more than most could ever hope to achieve.