One-in-five Australian adults (21%) are fans or consumers of Netball. As the popularity of women’s competitions and athletes continues to rise, so does engagement, influence and value to brands, broadcasters and rights holders. #nielsen#sport#netball https://t.co/fWrQi1rleX
How are you measuring #womenssport? In Australia, Facebook is the most popular social media channel to follow women’s sport (87%), followed by YouTube (56%), and Instagram (43%) #nielsen https://t.co/74qSa3lBF1
More than half (52%) of the total time spent online consuming news-related content during October 2018 was by Australians aged 50 plus #Nielsen https://t.co/AcIOeLMoBm
‘Marketers need to demand that they get what they paid for. Advertising fuels the environment. The advertiser has the right to demand transparency.’ Meghan Clarken @Nielsen@AANA_says#AANARESET
Just launched: Our inaugural CMO Report, which delves into the minds of marketers, and the challenges that keep them up at night:
https://t.co/2nys1UYqjL