Jacob Bonta

Founder of Lowlands Collective

[Jacob Bonta @jacob_bonta]

@5thLaine @mark_scheig This didn’t age well

[Jacob Bonta @jacob_bonta]

@VinceSapienza Make it stop, @VinceSapienza. Make it stop.

[Jacob Bonta @jacob_bonta]

It’s shocking how many #businesses don’t have #systems in place and just rely on what’s in their head to get things done.

[Jacob Bonta @jacob_bonta]

@BinBillionaire I can help.

[Jacob Bonta @jacob_bonta]

@tibo_maker I can do a fast sanity check if helpful. Usually focus on search intent alignment, match types, negatives, and bidding setup. Happy to share a few observations.

[Jacob Bonta @jacob_bonta]

To be wildly successful, you must be wildly obsessed.

[Jacob Bonta @jacob_bonta]

Love, honor, and obey your hunches.

[Jacob Bonta @jacob_bonta]

This is why the marketing industry has such a bad reputation… It’s way too easy to mention things like “ROI” or “CAC” in your messaging because you know that’s what the client WANTS to see when in fact you shouldn’t be focused on those things in the first place.

🎤⬇️

[Jacob Bonta @jacob_bonta]

🧵I have a hard time deciding between using the vernacular of marketing agencies that I want to generate similar amounts of revenue as, with using vernacular that I know is based on scientifically-researched marketing laws that conflict head-on...👇🏻

[Jacob Bonta @jacob_bonta]

…days later, clicked on your organic listing, visited your site, then bought… Does the first ad get the credit within your reporting? NOPE. Did the first ad contribute to my final decision to purchase? ABSOLUTELY.👇🏻

[Jacob Bonta @jacob_bonta]

Does anyone else get in their own way when it comes to creating more content?

Currently working on getting better at this…

[Jacob Bonta @jacob_bonta]

@ShaanVP @thesamparr What cameras do you guys use to get such a crisp looking stream for the podcast?

[Jacob Bonta @jacob_bonta]

Post one day, skip a couple of days, post again, get 0 likes, then give up.

Sound familiar?

If you want to see better results, you MUST show up over and over and over again.

Often with the same message...

Posting consistently helps you stay top of mind with your audience.

[Jacob Bonta @jacob_bonta]

"Our clients aren't on #Twitter. They don't use #Facebook. We don't get leads from #Instagram."

Which social media platforms should you post on?

The answer might surprise you... It's all of them.

Being present on all the platforms maximizes your reach and visibility.

[Jacob Bonta @jacob_bonta]

Staying top of mind is the name of the game.

Consistency is the key.

When you post regularly, your audience will start associating you with what you offer... and algorithms love consistency.

But remember, quality is key.

Your audience must find it valuable.

#ContentMarketing

[Jacob Bonta @jacob_bonta]

Want to ditch your significant other and get with me instead?

This is how most businesses come off when interacting with potential customers.

Stop doing this.

Instead, focus on being helpful so that when they're ready to buy, they're much more likely to buy from you.