James Irving

University of Western Australia

[James Irving @jam_irving]

#Nike has released a new ad that has more then 15million views in under 24 hours. The ad is narrated by Lebron James and has some of the most famous athletes featured in it. #emotional #LeBronJames #advertising #viralvideo #udubmktg3

https://t.co/ysxxTIiVXe

[James Irving @jam_irving]

#influencermarketing has grown exponentially over the last decade and has become one of the fastest growing acquisition methods. The Influencer Marketing highlighted how exactly it has grown. #influencers #instagram #Infographics #marketing #udubmktg3

https://t.co/hmG8aaD2sW

[James Irving @jam_irving]

If Restrictions are affecting your #restaurants restaurant, here are tips to stay #connected with your loyal customers, such as creative challenges on social media and including groceries to-go. #covid19australia #MarketingDigital #CustomerExperience

https://t.co/pIRqSoEPck

[James Irving @jam_irving]

Coronavirus has had a dramatic impact on the travel industry and marketing jobs. #airbnb was forced to cut a major portion of their marketing jobs and lost their sponsorship of the Olympics. #covid19australia #marketing #olympics

https://t.co/KbXDG8Tp75

[James Irving @jam_irving]

#Grilld has lost over 70% of its income without the option to dine-in. During the pandemic Grill'd continues to maintain its loyal customer base and thrives with the delivery service. #engagement #loyalty #marketing #udubmktg3

https://t.co/PKS5sxNokn

[James Irving @jam_irving]

"Empathy in marketing is something that never goes out of style." It is a critical time to engage with customers, to guide them along the path to conversion. #leadnuturing #marketing #covid19australia #udubmktg3

https://t.co/LLrgsbOINR

[James Irving @jam_irving]

Search Engine Optimisation can be good and evil! Here is is a great article about the different types of SEO. #blackhat #SEO #udubmktg3

https://t.co/C7EWmpyrHJ

[James Irving @jam_irving]

A good way to mix up content marketing during production problems created by Covid-19. Using animation can be a good way to keep consumers engaged. #contentmarketing #animation #udubmktg3

https://t.co/LnJEfHbzDY

[James Irving @jam_irving]

@tiktok_us is the largest new trend in social media and can be incredibly useful for marketing and keeping up with trends. Here is some tips for marketing on Tik Tok. #trends #marketing #TikTok #udubmktg3

[James Irving @jam_irving]

One of the best examples of viral marketing. The #IceBucketChallenge blew up in 2014, and saw a staggering growth in donations to the Motor Neurone Disease Association. #viral #contentmarketing #udubmktg3

https://t.co/xmueOEsjPH

[James Irving @jam_irving]

Building an audience persona can lead to a strong brand image. But have you ever heard of an anti-persona? Researching the customers you want to avoid can help build your brand. #online #marketing #udubmktg3

https://t.co/qPAodoKLEa

[James Irving @jam_irving]

Here is five awesome examples of the values well known corporations implement and abide by. Notice how Starbucks values differs from a banking institute like JPMorgan Chase and how these reflect their business model. #values #udubmktg3
https://t.co/DB1uLmnFth

[James Irving @jam_irving]

Its 2020. Digital Marketing is a must! Facebook is the perfect platform to implement Inbound Marketing techniques. Here are five tips to generate inbound business. #inboundmarketing #facebook @udubmktg3

https://t.co/oxtFjM2roF

[James Irving @jam_irving]

Social Media branding done right! @redbull spans its online presence across platforms and accounts and includes videos, athlete partnerships and product placement. #socialmedia #branding #udubmktg3

https://t.co/VKvgaLC4Es

[James Irving @jam_irving]

Multinational Advertising company @JCDecauxGlobal has implemented Augmented Reality in its latest strategy to advertise advertisement placement in Airports globally. With the Sydney Airport being the first of these. #AugmentedReality #VR #udubmktg3

https://t.co/OiNCe1YloD

[James Irving @jam_irving]

"Voice-assisted lifestyles are becoming increasingly popular among consumers," so as part of the 'Share a Coke' campaign @CocaCola has introduced a new Amazon Alexa Marketing tool. #VoiceSearch #Marketing #udubmktg3

https://t.co/6bqwPwOJ4t