Jared Broussard

Soccer is my game. @blinkjarmedia is my fame. Podcast host of @thinkjargon. #seo #inbound

[Ross Simmonds @TheCoolestCool]

Publishing once on LinkedIn is not a distribution strategy. It is a checkbox.

Strong teams treat distribution like a business function from day one.

They plan:

Where buyers spend time.
What format fits each channel.
How to reach 50, 500, then 5,000 people.

https://t.co/xMu1B7n8X4

[BlinkJar Media @BlinkJarMedia]

We had a great time speaking with the St. Joe Dough 🍪 entrepreneurship class at St. Joseph’s Academy.

And this one was extra special because our daughter was sitting in the class. ❤️

Thanks to SJA for having us and to these young entrepreneurs for the great conversation.

[Ankit Dwivedi @AnkitDwivedi25]

Canva is dead

[Capi @soucapi]

A barreira do design acaba de cair

[The Startup Ideas Podcast (SIP) 🧃 @startupideaspod]

The job of a marketing engineer is to pull signals into one system and turn them into pipeline.

Here is an example of an SEO/AEO workflow:

1) Read Google Search Console

2) Pull the keyword data from Ahrefs or SEMrush

3) Look in the CMS to find out if the post is already there

4) Put the keywords in order by search volume and buyer intent

5) Read the pages that are at the top of the results now

6) Add the founder's point of view

7) Write the post, the meta title and the internal links

Then the agent sends all of it to a person for approval.

The agent can only do this if you connect it to your live business data and your tools.

"The tools are going to keep changing, but the workflow is the thing to actually learn."

Learn the workflow first.

[Jake Ward @jakezward]

SEO is now WAY bigger than ranking #1 on Google.

Not because Google matters less, but because the job of SEO has expanded.

Today, SEO is also about:

1. Getting found when someone searches on Google
2. Appearing in AI Overviews for Google searches
3. Getting recommended in ChatGPT answers
4. Owning the comparison searches in your category
5. Showing up on the sites influencing all of the above

And you can’t do that by JUST:

- Writing more blog posts
- Building more backlinks
- Adding schema
- Tracking a bunch of AI prompts
- Renaming SEO to “AEO”

You need the entire system working together.

Here’s how I think about the 5 layers of SEO in 2026:

[The Startup Ideas Podcast (SIP) 🧃 @startupideaspod]

The "marketing engineer" will be one of the most valuable jobs in a company.

These people will command $250K, $500K, and $1M/year.

The best marketer changes with every major tech wave:

1) Traditional marketer: makes people care with story (print, radio)

2) Digital marketer: owns the new digital channels (SEO, PPC)

3) Growth hacker: lives in loops, PLG and retention

4) Marketing engineer: builds AI agents that find your customers, write your outbound, test your ads, and get smarter every week

Most companies already own the pieces in a stack of SaaS tools:
- Dashboards
- Call recordings
- Content calendars
- CRM

But the learning is scattered:
- Sales hears one version of the market.
- Support hears a different one.
- Product sees the usage.
- Marketing sees the clicks.
- The founder remembers the one call that hit him that week.

Everybody then walks into the growth meeting with a different version of reality.

One person pulls those signals into one system and turns them into pipeline.

Hire that person, or become that person.

[BlinkJar Media @BlinkJarMedia]

Your audience already searched for the answer. Don’t make them search for it again once they land on your website.

That’s the idea behind BLUF: Bottom Line Up Front.

Learn how to implement it here👉 https://t.co/REucnH5Ig8

#ContentMarketing #BLUF #AEO #SEO #DigitalMarketing

[BlinkJar Media @BlinkJarMedia]

The goal isn’t just to be found. It’s to become a trusted answer.

#SEO #AEO #GEO #BlinkJar #InTheBlinkOfAi #Marketing #AdvertisingAgency

[LSU Tigers @LSUsports]

We mourn today the passing of LSU legend Skip Bertman, the greatest coach in college baseball history, a visionary leader, and one of the most impactful figures in the evolution of collegiate athletics.

[The Overlap @WeAreTheOverlap]

Remembering the legendary Franco Baresi. ❤️

@Carra23 brought one of his most treasured football shirts into the Stick to Football studio as he paid tribute to one of the game's greatest defenders.

[EuroFoot @eurofootcom]

🚨❤️‍🩹 Paolo Maldini: "Ciao Franco, Today I feel the same feeling when, for whatever reason, you couldn't go on the field next to us: what will we do without our Captain?"

"You taught me to fight until my last breath, what does sticking to the shirt mean and the value of being a true leader. You did it by example, every day: few words, but lots of facts."

"You protected me as a child, guided me as a boy and inspired me as a man. You were the strongest football player I have ever had the honor to play with."

"A loving hug to your whole family, especially to your wife and your children. We'll miss you, Captain. But the light of your star will continue to shine on us forever."

[AC Milan @acmilan]

Our number 6, forever. ♾️
Ciao, Capitano ❤️🖤

[Barstool Sports @barstoolsports]

Barcelona’s 8 year olds may be able to beat an MLS team

[Jared Broussard @jaredbroussard]

The shake machine is broken at McDonalds. #Messi #worldcup

[ْ @GOATM3SSI]

メッシがやられたら黙ってはいないアルゼンチン🇦🇷

※親衛隊を筆頭にベンチ陣まで血相変えて飛び出して来ます。

[Standard Mortgage Corporation @stan_mortgage]

A Doctor Loan can help eligible medical professionals achieve homeownership with benefits that may include up to 100% financing, no PMI, and more.

Learn more:
https://t.co/BhKXXFmEQU

#DoctorLoan #PhysicianLoan #MedicalProfessionals #Homeownership #StandardMortgage

[Jared Broussard @jaredbroussard]

@mikegolicjr Because a dive with no contact is a yellow.

[Jared Broussard @jaredbroussard]

@TaylorTwellman @GrantTDM He confused you with Mary Carillo.

[Dustin @r0ck3t23]

Mark Cuban just told every software company on Earth they’re already dead. The people inside them are still building roadmaps.

Cuban: “Software is dead because everything’s going to be customized to your unique utilization.”

Every SaaS company was built on one bet. Software stays rigid. Humans stay adaptable. You learn the tool. You bend to it. You pay for someone else’s version of your solution.

AI just inverted that. The tool bends to you or it dies.

Cuban: “33 million companies aren’t going to have AI budgets, aren’t going to have AI experts.”

33 million businesses feel something shifting beneath them. None can name it.

The distance between what AI can do and what small companies can access is the most mispriced gap in markets today.

Not a technology problem. A translation problem.

Cuban: “Learn all you can about AI but learn more on how to implement them in companies.”

Everyone is racing to build intelligence. Almost nobody is racing to deploy it where the pain is deepest.

The person who walks into a 40-person company and rewires their entire operation captures more value than the team that trained the model.

Understanding pain is now worth more than building intelligence.

Cuban: “Every single job available for kids coming out of school because every single company needs that.”

The most important career of the next decade has no title. No degree path. No university knows it needs to exist yet.

It belongs to whoever learns two languages fluently. The language of a business that can’t articulate what’s breaking. And the language of an AI that doesn’t know where to aim.

33 million companies. Zero translators. Whoever arrives first doesn’t enter a market. They create one.