Jay Massaad 🌱

Plant boi and aspiring author. Ex-esports creative.

[Jay Massaad 🌱 @Jay_Massaad]

Hey @Lustriga, time to get the band back together? 🥸

[League of Legends // UK, IE & Nordics @LoLUKN]

League ApS, @NLClol's tournament organizer, has informed us that they are no longer in a position to operate the league.

We are actively assessing the situation and aligning on next steps to ensure continuity and stability for the competition. We know that this raises questions, and we are committed to providing clear updates as we move forward.

We will share more details on what this means for the Spring Split and the path ahead before it begins at the end of March. Thank you for your patience and continued support.

[Mehdi Hasan @mehdirhasan]

Lebanese die, Israelis are killed

[Jay Massaad 🌱 @Jay_Massaad]

sod it, here's my all-timer bard clips

[Jay Massaad 🌱 @Jay_Massaad]

It is. This was the first film they showed us on my Film and Television Production BSc.

[The Reader @TheReader_333]

@_Hybreed_ Hans Landa in Inglourious Basterds. The milk. The smile. The switch in language. That intro should be studied in film schools.

[Jay Massaad 🌱 @Jay_Massaad]

About time.

[LEC @LEC]

Introducing League of Legends Game Changers: a new era for women across EMEA in LoL!

Read: https://t.co/673W8P6At1

[Louis Theroux @louistheroux]

Great to see people reacting to my new doc #TheSettlers - a reminder that if you’re in the UK you can watch it on BBC iPlayer https://t.co/WKdfFVQXfb

[Esports News UK @Esports_News_UK]

Esports News UK site update: 10 years, 6,000+ articles, 1 fantastic community

A message and thank you from site founder @Dom_Sacco

https://t.co/jr1L0jkuwU

[Jay Massaad 🌱 @Jay_Massaad]

@KristinvonB Badass name.

[Jay Massaad 🌱 @Jay_Massaad]

First 1m+ reel for @dotxtalent ✌️

[DotX Talent @dotxtalent]

We're heading to @FNATIC's wonderful HQ once again today, to join @LDN_Culture and @londonpartners in discussing the future of esports in our hometown.

If you're going, make sure to say hi!

[Jay Massaad 🌱 @Jay_Massaad]

Would recommend Lara to anyone: an absolute creative powerhouse with experience across more facets of gaming and esports broadcast/media production than anyone I know.

[Lara Lunardi @LaraLunardi]

Today, I have been made aware that for 2025, SK Gaming and I will no longer be working together. This is my official LFT post, if you need a seasoned creative in your esports organization or studio, I would be happy to chat.

I have work experience in Europe, US, Asia and LATAM, and have been part of the games and esports industry since 2018.

[Jay Massaad 🌱 @Jay_Massaad]

The state of this app right now. SEVEN ads in a row, 6 of which are autoplay videos that each take up most of the screen. Meanwhile, it's a coin flip on whether normal video posts will load at all.

[Jay Massaad 🌱 @Jay_Massaad]

@NotDonJake The streets will remember them

[Jay Massaad 🌱 @Jay_Massaad]

@Lustriga Lots lost faith with SNP following the scandals in the party up there, most probably converted to Labour

[Jay Massaad 🌱 @Jay_Massaad]

The Cyprus Mail might've just published the best 3 paragraphs of the year.

[Jay Massaad 🌱 @Jay_Massaad]

@ThatGuySimplee Legend

[Jay Massaad 🌱 @Jay_Massaad]

@Lustriga I can't believe how much perception of this idea has changed in the last few months. You were ahead of your time 🫡

[DotX Talent @dotxtalent]

An enormous congratulations to @sjokz and @LaureBuliiV, who are both winners of the Sports Emmy for Outstanding Esports Championship Coverage! 🏆

Well deserved for the exceptional work they deliver for broadcast, both on-camera and behind the scenes. Titans of our industry. 🫶

[meg kay @_megito]

well... as of yesterday I'm no longer with The Story Mob

gonna take some time before I decide what my next steps are, BUT I have capacity to take on some freelance work, so if you need a kick-ass copywriter/PR person/creative/tea-making person, email is in bio + dms are open

[Jay Massaad 🌱 @Jay_Massaad]

Apparently LinkedIn thought I'd like a notification for the dullest transfer window ever