J.

Design Ops @Google

[J. @jayrunquist]

Thanks to everyone who joined me today for our live event kicking off the new UX Design Certificate! Now available on-demand: Jump-start Your Career in UX Design. #GrowWithGoogle https://t.co/KigCgQXfHA

[J. @jayrunquist]

100% on RT is extremely rare so that it was cancelled is a travesty.

Renew Extraordinary for a 3rd Season - Sign the Petition! https://t.co/zNgkqaYbpj via @Change

[J. @jayrunquist]

You’d think when you pay $100/mo for something like watching sports you’d get a world class experience.

[J. @jayrunquist]

Well, it’s happened.

I’m officially old enough to enjoy playing podcasts at their intended speed.

Too many things in my life already move too fast. I’ll enjoy my podcasts, thank you very much.

[J. @jayrunquist]

Does #MLBTheShow24 have @Gregg_Jefferies or not? That’s the only way you get my money.

[J. @jayrunquist]

@jnack 🤯

[J. @jayrunquist]

I’ve been taking some time to be still #hiren

[J. @jayrunquist]

@iguitaround Packers won’t get an extra 1st rd pick next year and the Vikings will most likely start 1-5. I can almost smell that “new QB” fragrance coming from TC Performance Center now! #OPTIMISM

[J. @jayrunquist]

RIP The Spleen, Paul Reubens #mysterymen https://t.co/uV63wzPTbV

[J. @jayrunquist]

@chrisw The Tesla team all look like geniuses. Imagine what it could be if they had a new CEO?

[Linus ✦ Ekenstam @LinusEkenstam]

Story telling magic:

In this immersive room you and your AI-adjusted shadow become part of a story of shadows.

Whole space interacts with your movements and the light you carry.

A project by artist Joon Moon (🔗 in next tweet)

[J. @jayrunquist]

For me, this is the Product Designers Manifesto. For people obsessed with improving people’s lives through design, I’m not sure the message gets any clearer.

[Ilya · イリア @ilyamiskov]

This video by Apple is a true masterpiece. I come back to it every once in a while, and I still love it.

[J. @jayrunquist]

@ilyamiskov To me, it’s the Designers Manifesto.

[J. @jayrunquist]

One of my favorite movie clips of all time as it pokes fun at a typical movie trope. Loved his energy in everything he did, too. Felt like he was just out for a stroll on a beautiful day. https://t.co/F4LI2oC9SA #ripAlanArkin

[J. @jayrunquist]

Still a favorite, and one I can relate to simply because we fought, Father’s Day story : https://t.co/mrvypxwQER

[Andrew Hart @AndrewHart]

I’ve just finished watching Apple’s visionOS sessions. Some of these concepts and the way Apple has implemented the design is mind blowing 🤯

Here are 5 examples that I loved:

1. Eye zoom. Just look at _where_ on an image you want to zoom in, and pinch your fingers apart

[Billy Oppenheimer @bpoppenheimer]

In 1985, Nike held a 24-hour shoe design contest.

Nike was struggling. Their stock dropped 50%. They had to lay off people. Adidas, Converse, & Reebok were all selling more shoes.

So in a panicked attempt to find creative talent, Nike held a shoe design contest.

The winner was

A corporate architect named Tinker Hatfield.

"Two days after the competition," he said, "I wasn't even asked—I was told that I was now a footwear designer for Nike."

As he got to work on his first official shoe design, he thought about a building he had studied in architecture school: The Centre Pompidou in Paris.

The Centre Pompidou is an inside-out building, meaning that the structural, mechanical, and circulation systems are all exposed.

“That building,” Tinker said, “was describing what it was to the people of Paris. And I thought, ‘Well why not do that with a shoe? Let’s cut a hole in the side and show what’s in the shoe.’”

So Tinker designed an inside-out shoe:

The Air Max 1.

The Air Max 1 was a massive success, and it steered Nike's design direction from then on.

"To this day," Tinker says, "Phil Knight says I saved Nike."

Takeaway 1:

Had he not studied that building in Paris, Tinker says, he couldn’t have created the Air Max.

Creativity, he says, is a function of the “library in your head."

“When you sit down to create something...what you create is a culmination of everything you’ve seen and done previous to that point.”

Takeaway 2:

Tinker Hatfield went to architecture school and then he was a corporate architect for 4.5 years. Then, literally overnight, he became one of the best shoe designers in the world.

This makes me think of a counter-intuitive discovery made by psychologist Charles Spearman in 1904.

Before Spearman, the natural assumption was that the more you specialize in one thing, the worse you’ll be at other things.

Instead, Spearman discovered "the positive manifold" phenomenon.

He found that different abilities tend to be positively correlated. That the expertise gained through specialization is transferrable. That the cognitive and creative abilities cultivated as an architect could positively correlate with being a shoe designer.

- - -

"Creativity is a function of the previous work you put in."  — Robert Greene

Follow @bpoppenheimer for more content like this!

[J. @jayrunquist]

@Gregg_Jefferies Still won’t buy @MLBTheShow until they add you!

[J. @jayrunquist]

@Gregg_Jefferies @Jefferies4 What an awesome moment! Now you need that sticker… “Proud parent of an award winning life saver”

[Maria Popova @themarginalian]

“The truth is, most of us discover where we are headed when we arrive.”

On this day in 1990, Calvin and Hobbes creator Bill Watterson delivered his magnificent commencement address on the creative life: https://t.co/rrkgJwHUXU