Joost de Valk

Investor @emiliacapital • Founder @Yoast • Open Source aficionado currently playing with Astro & EmDash • Husband to Marieke • Father of 4 • 🇪🇺🇳🇱🇮🇹️️

[Joost de Valk @jdevalk]

This. And among what we need to ask for is funding for our most important open source pillars. Look up how much funding the PHP Foundation gets, and then look at the absolute chaos we had yesterday because of a big security issue in it. These two things are not aligned.

[Jason D. Clinton 🔸 @JasonDClinton]

as bad as things have gotten in the past 4 days, they are going to get a lot worse before they get better. security leaders, never let a crisis go to waste: please go to your boards and ask for help right now. not for ai, for the basics. (we need to hold on for ~18 months.)

[Joost de Valk @jdevalk]

@TommyFountain @thesamparr I’ve recently re-found my love for WordPress, but entirely using MCP.

[Joost de Valk @jdevalk]

@solaris2029 @dok2001 @Cloudflare you can however just deny all those requests ;)

[Joost de Valk @jdevalk]

@BlakeWhittle7 In general, yes, but a hot take begets hot answers :P

[Joost de Valk @jdevalk]

@dok2001 @OpenAI @wiz_io @ThePHPF I think we should also all work to make our companies / employers support these foundations like @ThePHPF more. For a language running such a large part of the web, it's a pretty underfunded organization.

[Joost de Valk @jdevalk]

@gridpane Yeah this is why we (the WP community) should have been pushing way harder to get people to update their PHP....

[Joost de Valk @jdevalk]

@driesdegelder This was already true for years in Google too.

[Joost de Valk @jdevalk]

SEO Week has been renamed to “Relevance.” SEO became GEO became “relevance engineering.” Nice wordsmithing, but relevance has been the core of marketing for a hundred years. And from an SEO perspective, the new name is less relevant. 🧵

[Joost de Valk @jdevalk]

@VeryWellVersed Anytime. “There’s no such thing as bad publicity” is also an old marketing idea, by the way. 😉

[Joost de Valk @jdevalk]

The machine doing the matching changes every few years. The work doesn’t. Pick the words your audience actually uses. That’s been the first rule of SEO since day one. It still applies to conference names.

[Joost de Valk @jdevalk]

“But AI search is different!” Is it? You still need links. Mentions matter more now, and that’s PR, which we always did. You still need copy that answers what people care about, clearly. That’s Caples.

[Joost de Valk @jdevalk]

@KPNwebcare @EdgarHek Dat doen jullie anders niet echt. Al een tijd geen reactie.

[Joost de Valk @jdevalk]

Hey @KPNwebcare - hoe doe ik die wijziging hier? Waar ik ook klik: niks…

[Joost de Valk @jdevalk]

@Southclaws Quite a few are not entirely machine judgable. Giving it to your LLM is though.