Jeff Chu

Athletes are the most undervalued distribution channel in the world.
Building the proof.
Founder @LACESAthletes

[Jeff Chu @jeffreydchu]

The apparel industry spends $129 to acquire one customer.
Our blended CAC at @LACESAthletes over 17 months: $15.97
That gap isn't a marketing trick. It's what happens when athletes are economic partners instead of paid talent.

[Jeff Chu @jeffreydchu]

@alexisohanian @TimGeromini24 Showing up for yourself 💪

[Jeff Chu @jeffreydchu]

@alexisohanian Still in the very early days of women’s sports. It’s going to be massive

[Jeff Chu @jeffreydchu]

Athlete trust is the most undervalued asset on earth. We’re building the largest athlete network in sport, and everyone in it shares the profits. Open to every college and pro athlete, not just the 1%. Goal: biggest sportswear brand in the world, benefitting all the athletes who built it.

[Jeff Chu @jeffreydchu]

@alexisohanian Shoes are looking fresh

[Jeff Chu @jeffreydchu]

@alexisohanian @776foundation @GarvinLissie Props to supporting family

[Jeff Chu @jeffreydchu]

@alexisohanian Excited to watch this develop

[Jeff Chu @jeffreydchu]

@alexisohanian Color run is peak dad commitment.

[Jeff Chu @jeffreydchu]

@alexisohanian Ours is "you're just an apparel brand." Don't say that to the college athletes we work with...especially the ladies who are earning the most 😂

[Jeff Chu @jeffreydchu]

Great listen

[Jeff Chu @jeffreydchu]

@alexisohanian

[Jeff Chu @jeffreydchu]

@alexisohanian The written-off market framing is underrated. When everyone consensus-agrees something is dead, the people still building in it have no competition for talent, attention, or distribution. That's usually when the next big thing gets built.

[Jeff Chu @jeffreydchu]

@alexisohanian @TGL The best bets always look wrong before they look obvious.

[Jeff Chu @jeffreydchu]

@alexisohanian @athlos Excited to watch this

[Alexis Ohanian 🗽 @alexisohanian]

Men who want to kick ass at fatherhood can (and often) also want to kick ass at their careers.

[Jeff Chu @jeffreydchu]

@alexisohanian This resonates