I made this very short video trying to introduce people to the GlueLetter newsletter analytics product and its core use cases for publishers.
I'm not a video person, so would love feedback on this. What do you think?
Meet GlueLetter, the newsletter analytics platform built specifically for news publishers.
Connect it to any ESP today and start getting the insights you need to drive newsletter audience growth and generate revenue from ads or reader payments.
New: The news startup the Baltimore Banner will do $13 million in revenue in 2024—up 37% YoY—with 45% of that coming from its 55K subscribers.
The title is not yet profitable—it has a 5-year runway—but is expanding its newsroom and coverage.
For @ADWEEK: https://t.co/3UobpJuyTY
Have you noticed this? Most SaaS software limits the number of user seats on a plan, forcing teams to upgrade to higher (and pricier) tiers just so everyone can participate.
At GlueLetter newsletter analytics, we think differently.
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Butler county district attorney Richard Goldinger tells me Trump was grazed by gunfire but is safe. An audience member was killed and the shooter is dead. Another person is in serious condition, the prosecutor said.
CONFIRMED: Butler County District Attorney tells me one person is BELIEVED to be dead. Donald Trump is okay, he tells me. No information about the shooter right now. @WTAE
I'm increasingly convinced that automations are essential to making online local news work. AI helps here but is just one component.
Automations help you keep your costs down, focus your staff on their most important responsibilities, and optimize distribution of content.
Congrats to @mayerjoy and @TrustingNews on becoming an independent nonprofit. Helping to incubate this highly effective organization was one of the favorite things I was able to do at API. Keep up the great work!
.@TrustingNews, which uses research-driven strategies to help journalists build stronger, more trusting relationships with their communities, is going independent. Founded by RJI Fellow @mayerjoy, the organization has been supported by RJI and @AmPress. https://t.co/ziUkzIj1G7
The great thing about subscribing to a local newspaper -- the printed paper -- is that it's not algorithmed in on you. It's just what a handful of people who live in your community think is important that day. Not without flaws, but still, a break from the online onslaught
The staff of Lookout Santa Cruz, a tiny 4-year old site created by a longtime newspaper industry analyst, won the 2024 Pulitzer Prize for Breaking News Reporting.
The all-hands-on-deck reporting was accomplished by an editorial staff of just 10.
https://t.co/0cnb8hBobN