Forbes about Global Icon Bad Bunny:
A year of milestones put Bad Bunny in the spotlight. His album Debi Tirar MΓ‘s Fotos made Grammy history as the first Spanish-language Album of the Year winner. He then took the Super Bowl stage, delivering one of the most-watched halftime performances ever, with more than 4 billion views across platforms in 24 hours. His sold-out Puerto Rico residency also helped drive an estimated $66 million in earnings in 2025.