Jennifer Miller

Welcome to my twitter account for my advertising class at Iowa State!

[Jennifer Miller @jennifermilller]

I really like this PR initiative done by Uber during the pandemic. Their message was encouraging people to stop moving and stay home. It shows that Uber cares about health and safety over their profits. https://t.co/NSTizuqkwb #434wigton23

[Jennifer Miller @jennifermilller]

@MegG_ADVRT434 This article brings awareness to how important of a skill it is to be able to work effectively in groups. I like how this article went in-depth about what you can learn from working in groups + the benefits!

[Jennifer Miller @jennifermilller]

I like this article because it lists a lot of positives of working in groups. For example, it allows less burnout and more opportunities for growth and productivity! https://t.co/hd34pMpDjo #434wigton23

[Jennifer Miller @jennifermilller]

Thought the Turbo Tax ad was very creative! Saying, "Come to Turbo Tax and DON'T do your taxes" was a great line and an example of effective copy. You only ever hear "do your taxes." Saying the opposite catches the audience's attention! #WigtonSB57

[Jennifer Miller @jennifermilller]

So interesting to see how Netflix is almost partnering with different brands to create a sort of shared commercial. Saw it with the Michelob Ultra commercial, and then with the electric vehicle commercial. Honestly, a good way to advertise for half the price. #WigtonSB57

[Jennifer Miller @jennifermilller]

Steve Martin's #RealorActing commercial for Pepsi was so funny and entertaining. LOVE him! #WigtonSB57

[Jennifer Miller @jennifermilller]

Ugh joining Square Space just for Adam Driver. So many good celebrities in these ads so far!!!! #WigtonSB57

[Jennifer Miller @jennifermilller]

The paramount mountain ad was definitely a good one...no matter who you are, there was a least one character there that you liked! #WigtonSB57

[Jennifer Miller @jennifermilller]

The Bradley Cooper ad was goofy. I have been seeing more and more ads that are done in that style where they show "behind the scenes" or "real moments" #WigtonSB57

[Jennifer Miller @jennifermilller]

That Etrade commercial made me giggle! Thought the use of humor was effective #WigtonSB57

[Jennifer Miller @jennifermilller]

I thought that it was funny because right away I could tell that the Hy-Vee ad was low-key throwing shade at Fareway. This is a great example of an offensive ad because Hy-Vee is trying to capitalize on Fareway’s weakness of being open one less day in the week. #434wigton23

[Jennifer Miller @jennifermilller]

Offensive ad: I can not find the corresponding Hy-Vee ad, but a while ago I noticed a Fareway ad talking about why they close on Sunday, and then later saw a Hy-Vee ad highlighting the fact that they are open on Sundays. #434wigton23
https://t.co/VGIoktSsoA

[Jennifer Miller @jennifermilller]

I think one ad that was ineffective was the Kendall Jenner Pepsi ad. I feel like we can all agree that this ad kind of missed the mark and was not well thought out. Some problems can't be solved with soda, sorry Pepsi...
https://t.co/zx7aQWQtjh #434wigton23

[Jennifer Miller @jennifermilller]

Here is an article about cohort studies. I like this article because it does a great job diving deeper into what it is, along with listing pros and cons and examples of this research method! https://t.co/Ehblsg8JWV #301wigton22

[Jennifer Miller @jennifermilller]

felt like the h&r block ad was kind of boring. missed the mark in my opinion #WigtonSB56

[Jennifer Miller @jennifermilller]

Loved the views in the hot air ballon ad! but didn't really know what they were advertising...was not expecting it to be sales force #WigtonSB56

[Jennifer Miller @jennifermilller]

Definitely ordering pizza after that Pizza Hut ad, spicy marinara is a YES! #WigtonSB56

[Jennifer Miller @jennifermilller]

such an interesting/unique turbotax ad. It almost felt like too much was going on, but I feel like it was an engaging ad and it caught my attention #WigtonSB56

[Jennifer Miller @jennifermilller]

Thought the cinematography and effects in the gillette ad was a great way to make it interesting and fun to watch #WigtonSB56

[Jennifer Miller @jennifermilller]

yes uber eats!! such a good and funny ad! I liked the tik tok music in the background #WigtonSB56