@andycrane64 Hi Andy, hope you donโt mind me reaching out here. I've been exploring a small Jeremy James project with David Henry Wilsonโs blessing, and would love to get your permission to move it forward. Would you be able to send me a DM? ๐
many eCom stores I see don't use this campaign type..
DEMAND GEN
my advice is
Use only Demand Gen if...
1. You have strong visual creatives
2. Youโve had success on paid social platforms
3. Your low-funnel campaigns are saturated
Donโt use it if:
- Tracking is broken.
- You lack strong creatives.
- You donโt have at least $40โ$50/day to test.
Simple funnels win for low-value products ๐
Run a conversion campaign to get sales๐
Then retarget those who showed interest but didnโt buy.
Keep your ads on-brand and visually consistent.
Generic designs weaken trust, refine them with Canva or your design tool.
#SalesFunnel
everyoneโs bidding on the same $3 CPC keywords
meanwhile weโre scaling brands with $0.07 clicks
just dropped a full breakdown:
4 landing page types + swipe file
nobody else is running this
but itโs how we take brands from 6 to 8 figs
like + reply โLPโ
iโll dm you the whole thing
(gotta be following first)
The Meta Andromeda update flipped the ad game on its head ๐ฅ
Forget obsessing over audiences, itโs data + creative now. You donโt manage ads anymoreโฆ you feed the machine.
Hereโs the play:
๐ Broad targeting
๐ 100+ creatives in rotation
๐ Clean conversion data (CAPI or bust)
๐ Constant creative sprints, launch, learn, repeat
Youโre not an ad buyer anymore, youโre a creative scientist running experiments inside Metaโs AI brain ๐ง
This system alone has generated $20M for my clients.
All thanks to iterating on their winning ads.
Iโm sharing our internal 15-page Iteration System we use to scale 8-figure brands/saas.
Youโll find:
- When to iterate
- What to change (hooks, intros, pacing, most people get this wrong)
- Who should be in charge of this inside your team
If youโre running ads, this will make fighting off fatigue easier.
Want access? Like + Comment "Iterate" and I'll send it over ASAP
(Must be following)
Google Ads wonโt apply your experiment changes until it hits 80% confidence ๐
It basically waits until itโs sure your test is working before rolling it out. No guesswork, just data.
Have you seen this in action yet? Would you wait for Googleโs 80% before making changes?
@loom Do you know someone in your team I can speak to about my Youtube Video Promotion idea discussing why we love the Loom platform? Iโve not had a reply to my email so let me know if itโs not of interest anymore ๐I appreciate the great work you do