Jesse Addington

Student at The College of Saint Rose, Full of useless information, Musician, Film Buff

[Jesse Addington @jesse_addington]

@JessicaaHolden I think it’s interesting that so many people chose Facebook. I find it so intrusive when ads pop up on every video I scroll past #com380 #LRNSMPR

[Jesse Addington @jesse_addington]

@CindyHilt @karenmcgrath @GinaLuttrell In an odd sort of way I think they hit it right on the head. Everybody has that humorous side to them and when KFC let loose like that it made it seem like they were people too, rather than just a company trying to get more money #com380 #LRNSMPR

[Jesse Addington @jesse_addington]

@alex_dienst I think it worked so well because it was such an odd idea. It reminded me of the Schezuan Sauce ordeal with McDonald’s. It’s not something you’d expect out of these companies and that’s why it worked #com380 #LRNSMPR

[Jesse Addington @jesse_addington]

@Bahor_Rachel The idea of a contest comes to mind, but it definitely wouldn’t have the same scale as the sunscreen idea #com380 #LRNSMPR

[Jesse Addington @jesse_addington]

@RebeccaMalinow1 @Genuine_Ginger This is a great question. In my opinion I think that the use of meta comedy or just self aware ads has become a little overbearing and I’d prefer to see something friendlier #com380 #lrnsmpr

[Jesse Addington @jesse_addington]

@JessicaaHolden It slows everything down and completely draws me away honestly

[Jesse Addington @jesse_addington]

@sydney_cimini Personally, I think FarmHer could have reached out across other SM like Instagram or even Tumblr. Though their key demographic doesn’t use these sites as much, they could still attract new people and potentially broaden their demographic #com380 #lrnsmpr

[Jesse Addington @jesse_addington]

@GinaLuttrell @karenmcgrath A2: because they focused primarily on sites like Facebook and Twitter, I think that helped them to better reach their demographic than if they were to open up to SM like Snapchat, Instgram etc #com380 #LRNSMPR

[Jesse Addington @jesse_addington]

@karenmcgrath @selin_demir37 @GinaLuttrell Personally I would have focused on images of women in agriculture for FarmHer. Something more serious, whereas with KFC something as simple as memes could’ve helped reach their target audience

[Selin Demir @selin_demir37]

@GinaLuttrell @karenmcgrath COI for FarmHer, i believe, would be lower considering their target demo. KFC wants to target millennials, therefore risk losing out out big time by not using Instagram #lrnsmpr

[Jesse Addington @jesse_addington]

Q1: do you think that the fact that KFC changes their actor so frequently could actually be more of a distraction rather than an aide? @karenmcgrath #LRNSMPR #com380

[Jesse Addington @jesse_addington]

Some Businesses struggle with finding how to use Twitter. Who better to learn from than the site itself? #com380 https://t.co/oHHSMz3TJh

[Andy M. @YesAndyM]

@jesse_addington We're always on the look out but we have limited resources, so we can't do things just to do them. #com380

[Jesse Addington @jesse_addington]

@YesAndyM Q2: are there any social media platforms you’d like to explore for FIT that you haven’t already? #COM380

[Jesse Addington @jesse_addington]

@karenmcgrath @YesAndyM Just to build off of this, are there any that you find more effective than others? Or any that you prefer? #COM380

[Jesse Addington @jesse_addington]

@YesAndyM Q1: when Irma hit, would you say that the FIT social media platforms were effective in releasing information? #COM380

[Jesse Addington @jesse_addington]

@karenmcgrath How fast something like this can take off. It’s really astounding

[Jesse Addington @jesse_addington]

@karenmcgrath Knowing your audience is key. If you know your audience you know how you can properly promote yourself

[Jesse Addington @jesse_addington]

@karenmcgrath @garyvee I believe he means that smaller posts begin to gain attention at first, then the final big idea has a much more powerful punch