Jia Ruan

founder @themochi_app · $1.4M ARR
scaled edtech to $12M, then built the infra
bootstrapped · launched 2026

[Jia Ruan @jiiaruan]

my client made $259K last month from instagram DMs

he didn't reply to a single one

AI did everything

[DROID @droidbuilds]

"mom, how did we get so poor?"

"your father had Claude Max, Cursor Pro, Grok 4.5 and shipped absolutely nothing"

[Jia Ruan @jiiaruan]

We just started with 14 day free trials so let’s see how that converts..

In the meantime, adding 1k/mrr daily like clockwork

[Jia Ruan @jiiaruan]

Doing 6 figure months consistently for YEARS at a young age ruined me

Imagine being used to waking up to 15k collected from your automated webinar

Now i’m working 10x as hard for <10% of the revenue lol

Hope it pays off

PS. added $300 MRR + one renewal of $497 (LTV: $3,500)

[Jia Ruan @jiiaruan]

I’m beyond grateful that we’re adding 1k/mrr daily without touching any paid ads

Going to launch a free trial funnel upcoming week + run some ugc ads to it

We’re lowering the barrier to entry, no sales calls, no payments upfront, just try it out for free.

[Jia Ruan @jiiaruan]

bullish on ex info founders combined with a killer cto cofounder >

[Jia Ruan @jiiaruan]

@Lukealexxander Keep it up bro!

[Jia Ruan @jiiaruan]

The Mochis ready to clean up your inbox 📥

[Jia Ruan @jiiaruan]

7 day reply windows now live inside @themochi_app 🎉

[Jia Ruan @jiiaruan]

We have been collecting 4-5k every single day this week

the one thing that shocked me was that a lot of them came from recurring subscriptions

[Jia Ruan @jiiaruan]

Positioning is everything.

Pay 3k for a software = expensive.

Pay 3k to fix your entire pipeline and make $68,000+ extra every single month = cheap.

[Jia Ruan @jiiaruan]

@garrytan @grok how does this compare to honcho memory? or can they work together?

[Jia Ruan @jiiaruan]

I wish I enjoyed my wantrepreneur saga a bit more

When you just get started, you think that reading atomic habits and taking cold plunges are going to help you make more

Reading books, meditating, taking cold showers all of that shit has ZERO impact lol

The most productive man on earth (Musk) probably has the worst habits and does 0 of that shit

But it's a fun to be delusional, wish I enjoyed it a bit more

[Jia Ruan @jiiaruan]

@heyitsyashu GPT 5.4 has been lapping Opus 4.6 since Opus got retarded a few days ago

[Jia Ruan @jiiaruan]

4.4 million messages sent through @themochi_app

not a single customer knows they're talking to AI

and honestly? the AI closes better than most setters i've hired

[Jia Ruan @jiiaruan]

Proof:

Alex Becker, course OG, scaled Hyros to 9 figures in no time.

[Jia Ruan @jiiaruan]

My big bet: apply my info business marketing knowledge to scale a SaaS company.

I know info / course sellers have a bad rep in sf but one thing is certain, they do know how to monetise + scale agressively using unique customer acquisition methods.

[Jia Ruan @jiiaruan]

Mochi branding >

[Jia Ruan @jiiaruan]

everyone's building AI wrappers rn
but do you actually know your market?

like actually know know

what they're losing money on, what tools they tried that failed, why they failed

the understanding is becoming the moat

[Jia Ruan @jiiaruan]

I'd rather have 1000 customers that I serve well than 100,000+

I learned this the hard way scaling my b2c offer to over 15,000 students.

[Jia Ruan @jiiaruan]

Renewals kicking in.

No trials or 49/mo plans.

We START at 497 and people still want to pay 6-12 months upfront.