Founder and creator of @jillthenewslady on TikTok. Innovator, strategist, change-maker, cyclist, journalist, and alumnus of @LawrenceUni and @NewhouseSU.
I spent 2 years studying why Gen Z trusts TikTok creators more than Peabody winners.
They don't want polish. They want proof you're a real person.
Every award on my shelf was built for an audience that's already gone.
I asked my 24-year-old how she gets her news.
"Mostly TikTok. If I see something interesting, I'll Google it."
20+ years running newsrooms and my own kid bypasses all of it.
Companies are paying comms execs more than news directors made in their prime.
I should know. I was both.
Here's what kills me: journalism trained me to find stories, read audiences, earn trust. Corporate will pay for that. News won't.
I spent 20 years winning Emmys.
A 22-year-old with a ring light now has more credibility with the audience I spent my career trying to reach.
My awards say I mastered television. Her phone says she mastered attention.
“So many advantages come from being willing to look like an idiot in the short term.
... You don't admit you were wrong and repeatedly make the same mistake.
A few seconds of discomfort changes everything.”
Read the rest at @ https://t.co/g9ghb4kb4F
Hey everybody.
In case you missed it, I produced a three-part @jillthenewslady series for TikTok about the ubiquity of plastic chemicals in your food and everyday household items based on new research by Consumer Reports.
Check it out!
https://t.co/xy6Osjl7bG
ABC10 continues to hold the powerful accountable. This includes Governor Newsom and his refusal to discuss PG&E’s role in major wildfires and the death and destruction they’ve caused. Watch an ABC10 special investigation this Saturday at 8 p.m. after the NBA playoff game.
The wait is finally over! The Sacramento Kings are in the NBA playoffs. Show us how you're cheering by sending us a photo to (916) 321-3310 or reply below.
#SacramentoKings#SacramentoProud#ABC10#NBAPlayoffs
The Golden 1 Center erupted Saturday night after the Kings downed the Golden State Warriors in Game 1 of their playoff series.
Read more: https://t.co/7jgz0UBvid
Kidnapped Merced family found dead The family kidnapped from their business has been found dead, the Merced County Sheriff's Office announced. #abc10 https://t.co/IRveWsvYlE