Not submitting while coming off one of the biggest comeback, selling out stadiums worldwide, dominated the charts and refusing to let your music be boxed in by language or region.
THAT'S HOW YOU RESPECT YOURSELF AND TELL THEM THEY ARE IRRELEVANT
I’ll say it again:
I’ve been here almost a decade. The goal was always to “make BTS untouchable.” That was never about them getting validation from any institution. It was about them having freedom to make decisions like this one because their success gives them power.
And suddenly the “first kpop song/artist to win in a kpop category Grammy award” bears little to no weight anymore.
That’s how powerful BTS’s statement is.
BTS said it in Black Swan. They were never afraid of losing fame or popularity. What they feared was losing their love passion for music. And that’s what has always set them apart. They have stayed sincere to their art and that’s what made BTS who they are
A statement coming from a label is a business decision...
But seven personal soc media accounts posting is the artists saying it themselves...
with the Recording Academy left to hit "See translation"
and last thing im gonna say is, ARMYs are the only fandom who immediately recognized that new asian category for what it is: blatant racism, while others were celebrating a potential win for their faves. the fact that BTS, an asian group, thinks the same as us says a lot. 🙏🏽
BTS announced their hiatus. When nobody expected them to. They fulfilled their country's national duty. Without hesitation. They came back after four years. People doubted them. Said they were over. Said the industry had moved on. Then they released ARIRANG. The biggest. The boldest. The most artistically ambitious projects of the year. Ended the Western Darlings.
And now they've chosen NOT to submit their music to the Grammys, taking a stand against a system they believe categorizes music by region and language.
That's power. Not chasing the industry.
That's how history is written. That's how the industry changes.
ŞİRKETTEN RESMİ AÇIKLAMA GELMİŞ:
“hem BTS hem de HYBE, BTS'in ana ödülü kazanma şansının en yüksek olduğu dönemde Grammy'nin değerlendirme sisteminde yapılan bu değişikliği kabullenmekte zorlandıklarını dile getirdi.
BTS bu açıklamanın son anına kadar törene katılıp katılmamayı çok düşündü ama müzik ve k-pop sektörünün geleceği için temkinli hareket edilmesi gerektiğine inanarak bu kararı aldılar.”
The most powerful part of this decision is that they are no longer asking to be accepted by the industry. They already know their worth as artists and understand that they deserve nothing less than everything they have built and earned throughout the years. 👏💜🔥
#WeStandWithBTS