Joel Shapiro

[Kellogg School @KelloggSchool]

Companies track everything—except their own decision-making.

In his latest Forbes piece, Prof. Joel Shapiro explores why businesses should treat decisions as trackable data points to improve how choices are made—not just the outcomes.

Read more: https://t.co/gRcYkf20GT

[Joel Shapiro @joelkshapiro]

Disappointed in @PingTour. My teenage son saved up to buy himself a new golf club, and it chipped badly soon after. There’s no quicker way to lose a great customer than to tell a kid “sorry, we won’t help you.” Someone needs a lesson in understanding customer lifetime value.

[Joel Shapiro @joelkshapiro]

For anyone interested in data communications / visualization, I think this is a fascinating document. The FDA released recommendations for drug companies / marketers on how to express efficacy and risk most appropriately.

To me…https://t.co/EQwWiwZWFh https://t.co/mNeOnaXWup

[Joel Shapiro @joelkshapiro]

An oldie-but-goodie... one of the most interesting and (methodologically straight-forward) studies I've ever run was an analysis of enrollment patterns of part-time adult education students.

In any given term, these students could choose to take courses…https://t.co/vrTsD8CiDJ

[Joel Shapiro @joelkshapiro]

One simple and practical way to use data to improve sales decisions is to incorporate customer lifetime value metrics.

CLV isn’t just a diagnostic for firm health, but a great managerial tool.

It can help you with resource allocation, better sales pl…https://t.co/rH7tXbY6fl

[Joel Shapiro @joelkshapiro]

https://t.co/I1cf5Nokm1

[Joel Shapiro @joelkshapiro]

Somehow, I just can’t seem to part with that order of toilet paper that I miraculously scored 3 years ago. I was so proud of my quick thumbs and online ordering savvy. https://t.co/i1UTZbHVuA

[Joel Shapiro @joelkshapiro]

Many of you in my LinkedIn orbit are data folks, but you should consider forwarding this on to your sales team. Awesome class, amazing faculty. https://t.co/cuIhsF4n40

[Joel Shapiro @joelkshapiro]

If you are looking for a world-class program to build high-performance data teams, drop me a note.

Cool stuff coming up in fall, but still room to make something happen in summer.

And I’d be honored if you would share with your colleagues, peers, and…https://t.co/tMgH8pApWd

[Joel Shapiro @joelkshapiro]

I am thrilled to share our new HBR article, “Will AI Replace the Front Office in Pro Sports?”

AI is rapidly shaping the future of high-performance team development.

And these same AI tools and concepts will also soon start to be…https://t.co/MrqAYzOL1Q https://t.co/MY9P8tWJgi

[Joel Shapiro @joelkshapiro]

Outstanding opportunity for individuals and sales teams - Craig is an exceptional teacher and colleague. https://t.co/lLDSBJfTrg

[Joel Shapiro @joelkshapiro]

I run a unique and really, really good professional workshop for data professionals.

"Communication and Collaboration for Data Teams" is a wonderful opportunity to enhance your data team's ability to work well with business team…https://t.co/sUfJcVPA39 https://t.co/BidE3Hl28d

[Joel Shapiro @joelkshapiro]

I am currently recruiting companies for Fall 2023 Analytical Consulting Lab at Northwestern University - Kellogg School of Management.

I partner with companies who provide a real business question and real data (under NDA of course). Students spend 10 w…https://t.co/OyD9ymoZjb

[Joel Shapiro @joelkshapiro]

What a strange statistic… often a consumer doesn’t know when an interaction has been meaningfully personalized. Sure, there’s “surface level” personalization, like when a name is auto-filled.

But effective personalization often doesn’t make itself known…https://t.co/ozqfBIZmlb

[Joel Shapiro @joelkshapiro]

Got this DM today. That asterisk (with no footnote or explanation anywhere) sort of sticks out ;) https://t.co/uTRlXpkJUc

[Joel Shapiro @joelkshapiro]

Nice to be featured in Insight Mag by Northwestern University - Kellogg School of Management.

Data democratization can be powerful but, at times, quite a challenge. https://t.co/N0ppInCvRY

[Joel Shapiro @joelkshapiro]

When making formal presentations, there are typically two ways of structuring the narrative (okay, maybe more, just bear with me):

1. First state your claim, and then explain the why and how behind it.
2. First explain the why and how, and build to event…https://t.co/4aggv3OuYg

[Joel Shapiro @joelkshapiro]

This week, I had to do a little data analysis, and I thought I’d try a new (to me) technique in R. In the past, it would take me about 1-2 hours of googling with trial and error to do something comparable.

This week, with chatgpt = about 4 minutes.

Wh…https://t.co/vGinYBhhc5

[Joel Shapiro @joelkshapiro]

I could use a little help thinking through a problem... it's sort of a multi-objective function / game-theory issue.

Many years ago, I was pursuing a line of research on Supplemental Education Services - private tutoring companies that would be integrate…https://t.co/kpvp4cJKya

[Joel Shapiro @joelkshapiro]

Ok, so this was super fun - I’m in Vegas speaking about how to be successful with data in sales, on behalf of Varicent at Gartner’s Chief Sales Officer conference.

At our booth, we raffled off a spot in the exec ed program “Advanced Analytics for Sales…https://t.co/ETzpFgyOCm