The secret to winning any pitch:
1.) Start by painting a problem (before you solve it)
2.) Use more visuals and less words.
3.) Anticipate any questions and objections.
4.) Speak with conviction.
Remember, your primary objective when delivering any presentation or pitch is to simply build trust.
Why?
Because proposing something new is filled with enormous levels of uncertainty and risk. The more you mitigate it, the more attractive your ideas become.
#MarketingSuccess #creativework #SuccessTips
Just wrapped up facilitating an #innovation workshop to help a struggling market leader find a new path forward for their business.
One of the biggest observations I continue to see over and over again with companies in a similar place is how simple the answer can actually be – and more importantly, how often it just sits idle on the minds of those caught in the middle layers of a company because of unnecessary assumptions, politics, or simply fear.
If you're a business leader with a team around or under you – the more you can enable those ideas to circulate, and empower others test their ideas without fear of failure or consequence, the faster you'll find yourself growing and pacing the market instead of chasing it.
When you're talking to everybody, you're actually talking to nobody.
Founders and marketers: Stop being afraid to commit to focusing on a specific buyer persona/avatar/ICP. It's the best thing you can do for your business.
Remember, #strategy is the art of sacrifice.
99% of people, businesses, and teams who are asked to come up with creative solutions to anything start in the wrong place – the ideas.
You can’t think outside the box if you don’t know what the box looks like first.
The more time you spend narrowing down the actual problem you want to solve, the more effective your ideas and solutions will be.
#marketing101 #DesignThinking #DigitalMarketingStrategy #product
Whether Part 3 of the FF7R project is called Return, Requiem, or something else (although I think it’s one of the former), I’m confident @SquareEnix will bundle all three parts when all is done and sell it as “Recollection.”
Think about it.
#FFVIIR
@ggmerch_co Mmm. I’m thinking Zack’s move set will mirror Cloud for lore reasons, and we’re going to see some kind of dedicated chapters for Zack, but there will be some kind of convergence at the end. Cloud getting MC’d to do the deed and you play as Zack in his place with the main group.
@joepilcavage is a multidisciplinary design strategist, Chief Experience Officer at @digitalsurgeons, and a w3 Awards Juror!
We asked Joe to share his favorite VR/AR Experiences, Websites, Video Games, and more! Check out his selections below 👇
https://t.co/3j1xKYU2Z7
"Possibilities are popping up for streamers, marketers and platforms alike." Our own CXO, @joepilcavage weighs in one the opportunities. #gaming#influencer https://t.co/5cDF5t374H
Latest for @adweek's Best of Tech Issue.
A look at Twitch's recent changes to its exclusivity rules and subscription revenue share program, and what impact this has on streamers and the brand marketers that sponsor and partner with them.
https://t.co/kxqBcOYLmx
The Zeitgeist NFT collection is live!
So pumped - https://t.co/NJ35fTlSSJ for those that know me know that I love the intersection of art/design/tech.
My passion for #aiart and #Web3 made this the perfect outlet.
Like/share/buy/RT - your support means a lot to me. 🤖 🖼
Hey @NFT_NYC I’m stoked to be attending the conference with some of our team @digitalsurgeons I wanted to bring @kellievibes to your attention. She’s an amazingly talented designer and artist who applied to be an artist. You def don’t wanna miss her.
Excellent article from @digitalsurgeons’ Senior Brand Experience Designer (and full on nft degen like me) @kellievibes on why you should care about NFTs 👏
https://t.co/Zj90gcAkxU