Media relations isn’t dead — it just evolved.
In 2025, it’s the trust layer of the internet.
Without credible news coverage, your nonprofit’s story won’t make it to Wikipedia, Google’s AI answers, or even ChatGPT.
Earned media = digital credibility.
While I've only used X lately to ensure we dislike the right people on #RHOP (and, we do), I feel the need to share a professional item. Please check out Casey's 2023 Annual Results Report and learn about how we're helping kids, youth and families. https://t.co/TaExHOrf4d
Thanks to @jaisalnoor for talking with Casey's comms team about his work to bring a solutions-focused lens to news coverage about Baltimore's young people. He's got a thoughtful approach to journalism and social change.
The @InstituteForPR is studying the pivotal role communicators play in their organization's environmental strategy and we need your help! 📈🍃. If you are in communications/PR and know about your company's environmental strategy, please take this survey: https://t.co/VcixlwCAJC
Each time I watch Dylan Mulvaney perfectly respond to a critique/criticism, I'm just amazed. She's so good at addressing issues, lifting others up and owning her privilege. As a comms person, I'm in awe of her gifts.
Know an outstanding young person (ages 24–31) working to improve the lives of kids, other youth or families? If so, nominate them for the Casey Foundation's new leadership development opportunity. https://t.co/TyIpzG7Iqk
On Aug. 1, @aecfnews is hosting a free webinar on restorative justice diversion (the fusion of restorative justice and youth diversion) featuring San Francisco Police Chief William Scott and more. https://t.co/FdmnESTPd0
We are pleased to introduce a new cohort of IPR ELEVATE members! 🎉 Meet each of these esteemed leaders who are dedicated to advancing the research-focused mission of IPR: https://t.co/obW00By52B ✨📊