Jonah

Commute footage is more entertaining than business strategy and profitability playbooks

[Jonah @jonahnewm]

Rising call center costs were killing profit margins

The CFO went on to fix call center operations

Common Strategy mistake: solving symptoms in silos

The root cause? Not call center inefficiency. It was confusing marketing copy that triggered 180K+ inbound calls

Fixing the mailer =
📉 180K fewer calls
📈 $2 per call saved
= >$360K cost reduction + happier customers

[Jonah @jonahnewm]

@Matt_Kolb_ Rest easy Kolb, you’ll be missed 🖤 Hope there’s March Madness in heaven.

[Jonah @jonahnewm]

@TS_Secrets 🫡

[Jonah @jonahnewm]

@paulswaney3 I swear this isn't their first bankruptcy

[Jonah @jonahnewm]

Strategy opportunity in action:

A distributor sells 100 SKUs and has a net profit of $1M.

The bottom 20 SKUs have a net profit of $10,000.

Are you going to keep selling those SKUs?

[Jonah @jonahnewm]

@paulswaney3 One of the benefits of corporate checks and balances.

An analyst bought a Mac at a boutique consultancy I was at. He didn’t last long.

[Jonah @jonahnewm]

@ShannonJean Paint shop should be tried for war crimes

[Jonah @jonahnewm]

Business owners either overcomplicate strategy or don’t have strategy at all.

You need three things:
1️⃣ Clear goals
2️⃣ Lean operations
3️⃣ Ruthless focus rooted in data
Agree or disagree?

[Jonah @jonahnewm]

Get your strategy playbook here:
https://t.co/bIhSxJGuFk

[Jonah @jonahnewm]

Business owners either overcomplicate strategy or don’t have strategy at all.

You need three things:
1️⃣ Clear goals
2️⃣ Lean operations
3️⃣ Ruthless focus rooted in data
Agree or disagree?

[Jonah @jonahnewm]

@michaelaroberto Please share the case

[Jonah @jonahnewm]

Trader Joe’s did >$13Bn in revenue in 2023

And it’s a great case study on how to run a business:

Here's what they do differently:

-Product offering: Trader Joe’s shelves are dominated by their in-house brand

-Marketing spend: low -> ever seen a TJ’s commercial?

-Labor costs: high -> employees are given benefits and career path

-Prices: lower than competition

-Quality of product: high -> in house brands -> more quality control

-Customer experience: exceptional -> cashiers trained to be perky

-Employee training: in depth -> knowledgeable staff

-Experience: streamlined -> single option -> less decision fatigue

-Vitality: exclusive products you can only get at Trader Joe’s

-Cult following: repeat seasonal products consumer come back for

Trader Joe’s keeps a competitive edge by focusing on quality and cost;

Have you ever seen Kroger home brand go viral?

Never

How many more cereal options does Publix have

50x —> decision fatigue

By focusing on quality and experience, repeat business and reputation function as their main form of marketing.

Genius.

What do you think of Trader Joe’s business model?

Any other grocery stores that you think do better?

[Jonah @jonahnewm]

@Porsche hire me

[Jonah @jonahnewm]

Get your strategy playbook here:
https://t.co/bIhSxJGuFk

[Jonah @jonahnewm]

Name that song

[Jonah @jonahnewm]

@ethan_kohan You know it

[Jonah @jonahnewm]

Name that song

[Jonah @jonahnewm]

@theryanjamesmil 👆

[Jonah @jonahnewm]

Go follow hector‼️

[Hector Resendez - Trade School Secrets @TS_Secrets]

Change your life and follow these underrated accounts today. I've learned from every single one of them.

@FounderKyle - Amazing content & Tribe bro
@ethan_kohan - Vending machine baller
@kevinasrx - Excop who has become a builder.
@theDSOguy - Dentist magician.
@Bobbyvickers - Best garage doors I've ever seen.
@AlexHartsuff - Charge More
@CollinJHumphrey - Remodelling ninja
@ryanraysr - Automation magician
@AtlantaTaxes - Tax ninja
@SMBjourney - smashes buttons daily
@tannermullen - Dripjob ninja
@SuccessWithJake - great content 18 + companies
@Jonahnewman - Will find you more profit
@michaelfiore - Garden Wizard

Who else would you add, and should I follow?