Jennifer Smiley

Cyclist, mountain biker, runner, blogger, wine and craft beer lover, wife, and mom Life is good!

[Jennifer Smiley @jsmiley1127]

I've always said, you want people to buy your product? Hit the retro button. Bring back old commercials. I want to see the Purina chuck wagon, Wendy's Where's the beef, Time to make the donuts, Don't squeeze the Charmin... Besides, the commercials of today are lame.

[Aakash Gupta @aakashgupta]

Pizza Hut corporate spent seven years killing the exact thing this guy is bringing back. And his stores are now some of the busiest in the entire chain.

Tim Sparks, President of Daland Corporation, is converting 80 Pizza Hut locations to the original 1980s format. Red cups. Salad bars. Stained glass lamps. Pac-Man machines. Vinyl booths. His first job was as a Pizza Hut dishwasher.

The Classics are massively outperforming standard Pizza Huts. Customers drive two to three hours to eat there. A single Facebook post about one Classic location in Pennsylvania got 7,500 shares and broke onto TikTok overnight.

Meanwhile, corporate is doing the exact opposite. 250 store closures planned for first half of 2026. "Red Roof" dine-in franchises no longer offered to new operators. Yum Brands is considering selling the entire chain. No obvious buyer.

The decline numbers are brutal. Pizza Hut held 25% of U.S. pizza market share in 1995. Today: under 14%. In 2019, half of traditional stores were still dine-in, but 90% of revenue came from off-premises orders. Corporate saw the mismatch and decided to eliminate the dine-in format entirely. Convert everything to delivery boxes. Compete with Domino's on logistics.

The problem with that strategy: Domino's is a technology company that happens to sell pizza. Their competitive advantage is order tracking, delivery optimization, and franchise efficiency. When Pizza Hut stripped out the booths, the salad bar, the lamps, and the experience, they became a worse Domino's. A typical Pizza Hut location now generates 20% less revenue than the average across the other four major pizza chains.

Their biggest franchisee went bankrupt in 2020 and closed 300 stores. Total sales haven't grown since 2004. Twenty-two years of stagnation.

And a former dishwasher is adding salad bars and Pac-Man machines, and people are driving across state lines.

The Friday night with your family in a vinyl booth under a stained glass lamp while the kids played arcade games and loaded up plates at the salad bar. That was always what Pizza Hut was selling. Corporate optimized it off the balance sheet. One franchisee who grew up inside the original version understood what the spreadsheet couldn't measure.

[Eric Topol @EricTopol]

Brief summary of several of the patient-facing AI health chatbots
https://t.co/37LrlbCuek

[Jennifer Smiley @jsmiley1127]

What do you think of a people-owned airline? Would you want in on Spirit? #spirit #Airline #Spirit2

https://t.co/oWkFAHnKuY

[Jennifer Smiley @jsmiley1127]

@broadwaybabyto It's shocking and disturbing that 62 million is not trending on X

[Jennifer Smiley @jsmiley1127]

😂😂😂

[Today In History @historigins]

Adam Sandler at the Oscars is literal proof that money didn't change him

[TizzyEnt @TizzyEnt]

Mike Johnson fears if they lose the midterms it's the end of the Trump presidency

[Jennifer Smiley @jsmiley1127]

You should be very, very concerned!

[Brian Allen @allenanalysis]

I’m reposting this because it matters:

Marjorie Taylor Greene admitted the Epstein files were blocked by Donald Trump himself.

“He fought the hardest to STOP these files.”

Not Democrats.
Not the DOJ.
Not the “deep state.”

Trump.

Receipts don’t expire. 🔥🔥✊🏾

[Jennifer Smiley @jsmiley1127]

Ice fishing 🎣 #ice #Immigration #Minneapolisprotests

[Jennifer Smiley @jsmiley1127]

The Cost of Miscalculation @trevors_history_reels https://t.co/euHcL0eQYE

[Jennifer Smiley @jsmiley1127]

Is it me, or does he kinda look like the bill on School House Rock?

btw,Loved School House Rock!

[Danny Deraney @DannyDeraney]

So cool.

53 years ago today, School House Rock Premiered.

Have you ever wondered who the voice was behind your favorite School House Rock songs?

Meet Jack Sheldon and Bob Dorough performing a live rendition of Conjunction Junction.

[Emirates @emirates]

Introducing the Sleigh380. Santa's going long-haul this year!

Merry Christmas from Emirates. 🎅🎄🎁

[Jennifer Smiley @jsmiley1127]

@nicksortor Planned Parenthood offers so much more than abortions. BTW, abortion IS WOMEN'S HEALTHCARE! You ppl act like all women abort healthy fetus'🙄most women who have an abortion is for medical reasons. Oh and how many of you adopt? None? You're part of the problem...

[Jennifer Smiley @jsmiley1127]

Checkmate!

[CALL TO ACTIVISM @CalltoActivism]

🚨HOLY COW: Hunter Biden had two words for Melania Trump's threat to sue him for repeating that she met Trump through Jeffrey Epstein.

"PLEASE DO.”

His reason for wanting to be sued is perfect.

[Jennifer Smiley @jsmiley1127]

@LucasSa56947288 It's perfect timing that I just watched a video on how to tell if people are lying. She is shaking her head no when she is speaking which means, her words are bull shit.

[Jennifer Smiley @jsmiley1127]

@Fievel131 @SpeakerJohnson I fact checked this because I thought this could not be true. WTAF?! It's true! So this is what it looks like when government is looking out for it's people🤨

[Jennifer Smiley @jsmiley1127]

@DeannaDeanna061 @MikeNellis Your mindset of just because you post it makes it true is rather disturbing. You should start fact checking and educating yourself or is that out of your wheelhouse?

[Jennifer Smiley @jsmiley1127]

@DoorDash As a child, getting pennies was the worst! It never amounted to more than 50 cents in total. What the heck am I buying with that?!
#DoorDashTradeorTreat #sweepstakes

[Jennifer Smiley @jsmiley1127]

As a child getting pennies for Halloween was the worst! It never amounted to more than 50 cents in total. What the heck am I going to buy with that?!

#DoorDashTradeorTreat #sweepstakes

[Jennifer Smiley @jsmiley1127]

@embracelovetv @IanJaeger29 That is one of the most dumbest things I've read on the internet today.