We’re proud to announce @jeffkauffmanjr as our new Chief Strategy Officer
→ Jeff has over 20 years of experience
→ Led campaigns for Chick-fil-A, Dr Pepper, Charles Schwab & GameStop → Now helping Impact3 partners level up through strategic campaigns
Meet Jeff ⤵️
⚡️Partnership Announcement: Raiinmaker x Orochi Network
AI is only as strong as its data. That’s why we’ve teamed up with @OrochiNetwork, pioneers in Verifiable Data Infrastructure using Zero-Knowledge Proofs.
Together, we're forging the future of decentralized AI:
💾 ZK-secured data validation
🤖 Trustless AI/ML pipelines
🛰️ Scalable Web3 apps & agents
Make it verifiable.
Make it $RAIIN.
I wrote this post on why strategy is more important than ever.
Most everyone is chasing the next shiny trend without thinking about how to actually move strategically in this new world.
Strategy is especially important in the age of AI when execution is being commoditized, and the pace of change is accelerating:
https://t.co/6lCOPpXet3
Who is going to be at Consensus this week?
@im_joe_kim and I are hosting a coffee + breakfast meetup for web3 marketers on Thursday morning
I booked this coffee shop 6 months ago to make sure we snagged the best spot in town!🤠
The event is private so please RSVP to get location details.
https://t.co/6R7bR4k7Aj
Introducing @LayerDrone — the world's largest decentralized drone network.
Built by pilots, for pilots.
Our mission: Create an open, standardized, and continuously updated visual record of our planet in ultra-high resolution.
PSA to all CEO’s and brands
The Community Builder Is the Most Underrated Hire.
In a world where AI has commoditized execution, belonging is the new growth lever.
And the Community Builder?
They’re your moat.
Not the prompt engineer.
Not the growth hacker.
Not the product manager.
The community builder.
In an age of AI, they’re no longer a “nice‑to‑have.” They’re as critical to your business as your CTO or Head of Product.
Because AI didn’t just change how we work, it commoditized the outputs:
Design. Code. Strategy. Content.
Automated. Outsourced. Replicated.
When software is infinite, relationship is scarce, and the Community Builder architects that scarcity.
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Welcome to the era of the Network Polymath.
Not the social‑media intern chasing vanity metrics. Not the marketer dropping shallow memes.
But the one who:
• Sparks dialogue like a talk‑show host
• Curates spaces like an urban planner
• Catalyzes rituals like an anthropologist
• Lives in Discords, subreddits, group chats, IRL meet‑ups…
• And senses cultural swell long before the dashboards light up
They don’t just “manage channels.”
They weave a fabric people refuse to leave.
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Because in a world where anyone can generate content… The value isn’t in creation anymore.
It’s in connection.
Connection demands trust, trust demands taste, taste demands people who feel. You can’t spreadsheet that.
This is why the right Community Builder is no longer a cost center. They’re your cultural strategist, your organic growth engine, your meaning‑maker,
your 10x network effect.
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The most overlooked strategy in tech?
Hiring someone who innately knows what not to ship.
That’s the Community Builder’s superpower: discernment of vibe.
They will be the soul of your story.
The architect of your world.
The person your CEO will turn to and ask:
“Does our tribe feel this?”
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And here’s the shift no one is prepared for:
As AI levels the playing field,
community becomes the business strategy, not a subset of it.
Community won’t be led by committees or CMOs worshiping dashboards.
It will be led by builders with vision for how to bring people together.
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So if you’re building the next great company… Don’t just hire someone who can make it look good. Hire someone who can make it feel inevitable.
Because in the coming decade,
your community will be the only thing they can’t copy.
And the Community Builder?
They’ll be the one cultivating what can’t be commoditized.
⸻
Investors hunt for visionary founders.
Startups chase engineering unicorns.
But if you’re not also hunting for a community savant, a world‑weaver,
you’re building a castle with no walls.
Read that last part again.
⸻
Because in the decade ahead,
belonging will build empires
It’s over for Ivy League schools. Claude just launched a version of its AI specifically for universities.
It’s called Claude for Education, and it does three things that change everything:
🪂 It teaches students how to think, not just what to say.
🪂 It gives every student the equivalent of a 24/7 tutor, editor, and study partner.
🪂 It integrates directly with tools like Canvas, making AI-native workflows the new default.
Northeastern, LSE, and Champlain are already rolling this out campus-wide.
Faculty are using Claude to:
• Create rubrics aligned to specific learning outcomes
• Provide individualized feedback on essays
• Generate chemistry equations at varying difficulty levels
• Build study guides and research templates in minutes
Students are using it to:
• Work through calculus problems step-by-step
• Draft literature reviews with citations
• Sharpen thesis statements before final submission
• Organize their assignments with Claude Projects and Learning Mode
The knowledge gap is shrinking.
Today's Spaces event will be a heater!
Our guest today is @emceecoy_, Director of Infrastructure at SEI Foundation.
Learn how Mike is personally using AI and the role it plays at one of the top L1 blockchains.
There are too many AI tools helping marketers create virtually unlimited content and creative assets.
But where are the AI tools that will help marketers figure out which content will perform best?
🦾 Mike will be joining us live tomorrow for our weekly AI x Marketing Roundtable at 3:30 PM EST
💡 We'll get insight into how he personally uses AI as well as the role it plays at @Sei_FND.
RSVP
This is an Infinity Thread where I curate content shared by crypto brands.
If you're a crypto marketer, this thread is for you.
New posts added to this thread daily.
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