@ceverson tells of a January discussion at Facebook... “What do we need to do today that we won’t regret not doing in 2-4 weeks?” #marketingforthenow#lifeadvice
Trends pre-COVID that would have taken 5-10 years now take weeks. Consumer behavior will fundamentally change. @ceverson#CMO of @Facebook. #marketingfornow
@alewnes of @Adobe - you are my hero. Pivoting a 23K person event in 29 days from live to online is amazing. Getting 400K viewers is genius. Kudos to your team! #marketingforthenow
@jillgregory6 of @NASCAR talks about being first to bring back live sports. “Finally feels what a driver feels when strapping in a car for a race.” Advice: Be bold, take the chance.. #marketingforthenow
What’s needed in #MarketingForTheNow according to @MarcelMarcondes of Anhauser-Busch is the ability to pivot fast to new consumption occasions and be decisive.
Best insight today from @AROD. If we think of COVID19 as a rain delay, then we need to stay ready, prepared and fit. Thank you @VaynerMedia#marketingforthenow